---
schema_version: "secwatch.filing_event.v1"
accession: "0000014693-24-000050"
form_type: "8-K"
ticker: "BF-A"
cik: "0000014693"
company_name: "BROWN FORMAN CORP"
filed_at: "2024-05-08T23:59:59+00:00"
generated_at: "2026-06-02T09:41:07.219594+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.45
calibrated_materiality_score: 0.45
confidence: "high"
source: SEC EDGAR
---

# Brown-Forman announces leadership change in Emerging International: Masick named President, Hinrichs retires

## Summary
- Thomas Hinrichs to retire as President, Emerging International effective June 30, 2024, after 28 years with the company.
- Michael Masick, currently Managing Director for Latin America, Africa, Ukraine, CIS, will become President, Emerging International effective July 1, 2024.
- Hinrichs will provide consulting services through April 30, 2025, under an agreement paying $127,000 per month.
- Masick has over 14 years at Brown-Forman and was involved in key acquisitions (Slane, Glendronach, etc.) and divestitures.

## SEC filing metadata
- accession: 0000014693-24-000050
- form_type: 8-K
- ticker: BF-A
- cik: 0000014693
- company_name: BROWN FORMAN CORP
- filed_at: 2024-05-08T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.45
- calibrated_materiality_score: 0.45
- confidence: high
- sec_items: 5.02, 7.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/14693/000001469324000050/0000014693-24-000050-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/14693/000001469324000050/bfb-20240506.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0000014693-24-000050
- JSON: https://secwatch.observer/filing/0000014693-24-000050.json
- Plain text: https://secwatch.observer/filing/0000014693-24-000050.txt

## Key facts
- Executive change
  Thomas W. Hinrichs departed as President, Emerging International at BROWN FORMAN CORP.
  - Action: retire
  - Role: President, Emerging International
  source text: On May 6, 2024, Thomas W. Hinrichs, President, Emerging International of Brown-Forman Corporation (the “Company”), informed the Company of his intention to retire effective June 30, 2024.
  evidence_url: https://www.sec.gov/Archives/edgar/data/14693/000001469324000050/0000014693-24-000050-index.htm
- Executive change
  Michael A. Masick was appointed as President, Emerging International at BROWN FORMAN CORP.
  - Action: become
  - Role: President, Emerging International
  source text: Michael A. Masick, who currently serves as the Company’s Managing Director for the Latin America, Africa, Ukraine, and the Commonwealth of Independent States markets, will become President, Emerging International effective July 1, 2024.
  evidence_url: https://www.sec.gov/Archives/edgar/data/14693/000001469324000050/0000014693-24-000050-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.