---
schema_version: "secwatch.filing_event.v1"
accession: "0000793952-23-000139"
form_type: "8-K"
ticker: "HOG"
cik: "0000793952"
company_name: "HARLEY-DAVIDSON, INC."
filed_at: "2023-07-27T23:59:59+00:00"
generated_at: "2026-06-13T01:31:02.773821+00:00"
event_type: "earnings"
sentiment: "negative"
materiality_score: 0.8
calibrated_materiality_score: 0.8
confidence: "high"
source: SEC EDGAR
---

# Harley-Davidson Q2 EPS $1.22, revenue down 2%; revises FY2023 HDMC guidance

## Summary
- Diluted EPS $1.22, net income $178M (-18% YoY); consolidated revenue $1,446M (-2%).
- HDMC shipments down 10% to 42.9k units due to unplanned production suspension; gross margin improved 400bps to 34.8%.
- HDFS revenue up 19% to $240M on higher interest income, but operating income down 31% to $59M on higher credit provisions.
- Full-year 2023 HDMC guidance revised: revenue growth flat to 3%, op margin 13.9-14.3%; LiveWire unit sales forecast cut to 600-1,000.
- Repurchased $156M of shares (4.1M shares) in H1; cash dividends $48M.

## SEC filing metadata
- accession: 0000793952-23-000139
- form_type: 8-K
- ticker: HOG
- cik: 0000793952
- company_name: HARLEY-DAVIDSON, INC.
- filed_at: 2023-07-27T23:59:59+00:00
- event_type: earnings
- sentiment: negative
- materiality_score: 0.8
- calibrated_materiality_score: 0.8
- confidence: high
- sec_items: 2.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/793952/000079395223000139/0000793952-23-000139-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/793952/000079395223000139/hog-20230727.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0000793952-23-000139
- JSON: https://secwatch.observer/filing/0000793952-23-000139.json
- Plain text: https://secwatch.observer/filing/0000793952-23-000139.txt

## Key facts
- Earnings Releases
  HARLEY-DAVIDSON, INC. reported 2nd quarter 2023 results: revenue $1,446, net income $178, EPS $1.22.
  - Period: 2nd quarter 2023
  - Revenue: $1,446
  - Net income: $178
  - EPS: $1.22
  - Result: reported results
  source text: Harley-Davidson, Inc. Consolidated Financial Results $ in millions (except EPS) 2nd quarter 2023 2022 Change Revenue $1,446 $1,469 -2% Operating Income $221 $278 -20% Net Income Attributable to HDI $178 $216 -18% Diluted EPS $1.22 $1.46 -16%
  evidence_url: https://www.sec.gov/Archives/edgar/data/793952/000079395223000139/0000793952-23-000139-index.htm
- Earnings Releases
  HARLEY-DAVIDSON, INC. reported First Half 2023 results: EPS $3.27.
  - Period: First Half 2023
  - EPS: $3.27
  - Result: reported results
  source text: Delivered diluted EPS of $3.27, up 12 percent
  evidence_url: https://www.sec.gov/Archives/edgar/data/793952/000079395223000139/0000793952-23-000139-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.
