---
schema_version: "secwatch.filing_event.v1"
accession: "0000793952-24-000044"
form_type: "8-K"
ticker: "HOG"
cik: "0000793952"
company_name: "HARLEY-DAVIDSON, INC."
filed_at: "2024-02-08T23:59:59+00:00"
generated_at: "2026-06-06T06:06:21.433052+00:00"
event_type: "earnings"
sentiment: "negative"
materiality_score: 0.8
calibrated_materiality_score: 0.8
confidence: "high"
source: SEC EDGAR
---

# Harley-Davidson Q4 loss, EPS $0.18; full-year shipments down 7%; 2024 outlook weak

## Summary
- Q4 consolidated revenue down 8% to $1.05B; operating loss of $21M vs $4M income a year ago.
- HDMC global motorcycle shipments fell 13% in Q4, 7% for full year; operating income down 2% for FY.
- HDFS operating income declined 10% in Q4 and 26% for full year on higher credit loss provision.
- LiveWire sold 514 electric motorcycles in Q4; operating loss $35M, FY loss $117M.
- FY2024 guidance: HDMC revenue flat to down 9%, op margin 12.6%-13.6%; LiveWire loss $115-$125M.

## SEC filing metadata
- accession: 0000793952-24-000044
- form_type: 8-K
- ticker: HOG
- cik: 0000793952
- company_name: HARLEY-DAVIDSON, INC.
- filed_at: 2024-02-08T23:59:59+00:00
- event_type: earnings
- sentiment: negative
- materiality_score: 0.8
- calibrated_materiality_score: 0.8
- confidence: high
- sec_items: 2.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/793952/000079395224000044/0000793952-24-000044-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/793952/000079395224000044/hog-20240208.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0000793952-24-000044
- JSON: https://secwatch.observer/filing/0000793952-24-000044.json
- Plain text: https://secwatch.observer/filing/0000793952-24-000044.txt

## Key facts
- Earnings Releases
  HARLEY-DAVIDSON, INC. reported fourth quarter and full year 2023 results: revenue $1,053, net income $26, EPS $0.18. Guidance lowered.
  - Period: fourth quarter and full year 2023
  - Revenue: $1,053
  - Net income: $26
  - EPS: $0.18
  - Guidance: lowered
  - Result: reported results
  source text: and Full Year 2023 Results Harley-Davidson, Inc. Consolidated Financial Results $ in millions (except EPS) 4th quarter Full Year 2023 2022 Change 2023 2022 Change Revenue $1,053 $1,142 -8% $5,836 $5,755 1% Operating Income (Loss) ($21) $4 nm $779 $909 -14% Net Income attributable to HDI $26 $42 -38% $707 $741 -5% Diluted EPS $0.18 $0.28 -36% $4.87 $4.96
  evidence_url: https://www.sec.gov/Archives/edgar/data/793952/000079395224000044/0000793952-24-000044-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.
