M&A
confidence high
sentiment positive
materiality 0.65
Entravision acquires 51% of Adsmurai for €13M; provides €7.4M loan to sellers
ENTRAVISION COMMUNICATIONS CORP
- Purchase price of €13.0 million (approx. $14.2M) paid via conversion of prior loan to sellers.
- Additional loan of €7,355,500 (approx. $8.1M) to affiliates of remaining 49% owners; 5% interest, 2-year term.
- Options Agreement allows sellers to put 10% shares in 2024, 10% in 2025, and all remaining by mid-2027.
- Entravision obtains call right to purchase all remaining Adsmurai shares between Jan and June 2027.
- Adsmurai is a digital advertising technology platform company; acquisition expands Entravision's ad tech capabilities.