---
schema_version: "secwatch.filing_event.v1"
accession: "0000950170-23-030102"
form_type: "8-K"
ticker: "SAM"
cik: "0000949870"
company_name: "BOSTON BEER CO INC"
filed_at: "2023-06-27T23:59:59+00:00"
generated_at: "2026-06-13T16:44:35.223295+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.35
calibrated_materiality_score: 0.35
confidence: "high"
source: SEC EDGAR
---

# Boston Beer appoints Cynthia Swanson to board, effective July 1, 2023

## Summary
- Swanson fills Class B director vacancy from Michael Lynton; serves on Audit and Compensation committees.
- Over 30 years of beverage industry experience; most recently CFO of PepsiCo Europe and Sub Sahara Africa.
- Earlier roles include CFO of PepsiCo Americas Beverages (2005-2016) and SVP Global M&A at PepsiCo.
- Appointment effective July 1, 2023; Swanson is independent under NYSE and SEC standards.

## SEC filing metadata
- accession: 0000950170-23-030102
- form_type: 8-K
- ticker: SAM
- cik: 0000949870
- company_name: BOSTON BEER CO INC
- filed_at: 2023-06-27T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.35
- calibrated_materiality_score: 0.35
- confidence: high
- sec_items: 5.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/949870/000095017023030102/0000950170-23-030102-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/949870/000095017023030102/sam-20230626.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0000950170-23-030102
- JSON: https://secwatch.observer/filing/0000950170-23-030102.json
- Plain text: https://secwatch.observer/filing/0000950170-23-030102.txt

## Key facts
- Executive change
  Cynthia L. Swanson was appointed as Class B Director at BOSTON BEER CO INC.
  - Action: appointed
  - Role: Class B Director
  source text: On June 26, 2023, the Company’s Board of Directors, acting in accordance with its authority under the Company’s By-Laws, appointed Cynthia L. Swanson as a Class B Director of the Company.
  evidence_url: https://www.sec.gov/Archives/edgar/data/949870/000095017023030102/0000950170-23-030102-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.