secwatch.observer — SEC 8-K summary
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Issuer:     Zeta Global Holdings Corp. (ZETA)
CIK:        0001851003
Form:       8-K
Filed at:   2024-11-18T23:59:59+00:00
Accession:  0000950170-24-127775
Event type: other_material
Sentiment:  positive
Materiality: 0.75
Item codes: 7.01, 9.01
LLM model:  deepseek-v4-flash:cloud@v2

Zeta CEO and leadership to purchase ~$3M shares; company holds webinar to address short-seller claims
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- CEO David Steinberg, leadership, and board intend to buy ~$3M of ZETA Class A common stock on Nov 18, 2024.
- Steinberg calls short-seller report 'false claims' and says he is bullish, believes shares undervalued.
- Company to hold a William Blair-hosted webinar on Nov 20 to discuss accounting processes, data collection, and privacy oversight.
- Webinar participants include CEO, CFO Chris Greiner, and Audit Committee Chair Robert Niehaus.
- Zeta previously issued a preliminary response to the short-seller report on its investor site.

Source:
  EDGAR index:    https://www.sec.gov/Archives/edgar/data/1851003/000095017024127775/0000950170-24-127775-index.htm
  Primary doc:    https://www.sec.gov/Archives/edgar/data/1851003/000095017024127775/zeta-20241118.htm
  HTML page:      https://secwatch.observer/filing/0000950170-24-127775

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