other material
confidence high
sentiment positive
materiality 0.55
BigCommerce customers post 26% Cyber Week GMV increase, outperforming global benchmarks
Commerce.com, Inc.
- GMV up 26% globally during Cyber Week; total orders +13%, AOV +11%.
- U.S. customers saw 27% GMV increase; overall US online sales rose 7% per Salesforce.
- EMEA customers achieved 39% GMV increase, led by Italy (+112%) and UK (+38%).
- Top sectors: apparel & accessories (+52%), toys & games (+44%), sporting goods (+38%).
- Social commerce GMV +15% YoY; Buy Now, Pay Later purchases +10%.