secwatch.observer — SEC 8-K summary
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Issuer:     LQR House Inc. (YHC)
CIK:        0001843165
Form:       8-K
Filed at:   2023-10-17T23:59:59+00:00
Accession:  0001013762-23-004407
Event type: other_material
Sentiment:  neutral
Materiality: 0.70
Item codes: 1.01, 9.01
LLM model:  deepseek-v4-flash:cloud@v2

LQR House enters $2.4M services agreement with X-Media for Bevage alcohol product marketing
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- LQR pays $2,400,000 upfront cash to X-Media for e-commerce and website development services.
- Services are for marketing a new alcoholic beverage product under Bevage LLC Brands.
- Agreement has a two-year initial term; payment is non-refundable.
- Scope includes membership program, influencer marketing, SEO, social media ads, and email campaigns.
- LQR is responsible for all advertising budgets and media expenses beyond the fee.

Source:
  EDGAR index:    https://www.sec.gov/Archives/edgar/data/1843165/000101376223004407/0001013762-23-004407-index.htm
  Primary doc:    https://www.sec.gov/Archives/edgar/data/1843165/000101376223004407/ea186890-8k_lqrhouse.htm
  HTML page:      https://secwatch.observer/filing/0001013762-23-004407

License: Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer