secwatch.observer — SEC 8-K summary
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Issuer:     SpringBig Holdings, Inc. (SBIG)
CIK:        0001801602
Form:       8-K
Filed at:   2025-03-21T23:59:59+00:00
Accession:  0001013762-25-001015
Event type: leadership
Sentiment:  neutral
Materiality: 0.75
Item codes: 5.02, 7.01, 9.01
LLM model:  deepseek-v4-flash:cloud@v2

SpringBig appoints Jaret Christopher as CEO, acquires VICE CRM for 2.38M shares
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- Jaret Christopher appointed CEO effective April 1, 2025; Jeffrey Harris steps down on March 31.
- Base salary $450K, annual bonus target 50% of base; receives 4,766,251 RSAs vesting 4 yrs and 8,125,000 milestone-based RSUs with price targets from $1 to $4.
- Company to acquire VICE CRM LLC, an AI-enabled marketing platform, for 2,383,126 common shares; half at closing, half after 12 months service.
- Acquisition subject to due diligence and execution of definitive purchase agreement by June 12, 2025.

Source:
  EDGAR index:    https://www.sec.gov/Archives/edgar/data/1801602/000101376225001015/0001013762-25-001015-index.htm
  Primary doc:    https://www.sec.gov/Archives/edgar/data/1801602/000101376225001015/ea0235182-8k_springbig.htm
  HTML page:      https://secwatch.observer/filing/0001013762-25-001015

License: Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer