---
schema_version: "secwatch.filing_event.v1"
accession: "0001101215-26-000036"
form_type: "8-K"
ticker: "BFH"
cik: "0001101215"
company_name: "BREAD FINANCIAL HOLDINGS, INC."
filed_at: "2026-04-23T23:59:59+00:00"
generated_at: "2026-05-15T04:24:40.380349+00:00"
event_type: "earnings"
sentiment: "positive"
materiality_score: 0.75
calibrated_materiality_score: 0.75
confidence: "high"
source: SEC EDGAR
---

# Bread Financial Q1 net income $181M; revenue up 5%, loan growth 2% YoY

## Summary
- Net income of $181M; tangible book value per common share +26% YoY.
- End-of-period loans +2% YoY; credit sales +7% YoY driven by Gen Z/Millennial activity.
- Repurchased 3.5M shares (8% of outstanding) during Q1 2026.
- Launched new credit card partnerships with Ford and Ethan Allen; expanded Bread Pay with AAA, Dell, Academy Sports.
- Declares Q2 common dividend $0.23/share and preferred dividend $21.56/share, payable June 15.

## SEC filing metadata
- accession: 0001101215-26-000036
- form_type: 8-K
- ticker: BFH
- cik: 0001101215
- company_name: BREAD FINANCIAL HOLDINGS, INC.
- filed_at: 2026-04-23T23:59:59+00:00
- event_type: earnings
- sentiment: positive
- materiality_score: 0.75
- calibrated_materiality_score: 0.75
- confidence: high
- sec_items: 2.02, 7.01, 8.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1101215/000110121526000036/0001101215-26-000036-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1101215/000110121526000036/bfh-20260423.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001101215-26-000036
- JSON: https://secwatch.observer/filing/0001101215-26-000036.json
- Plain text: https://secwatch.observer/filing/0001101215-26-000036.txt

## Key facts
- Earnings Releases
  BREAD FINANCIAL HOLDINGS, INC. reported the first quarter ended March 31, 2026 results: net income $181 million.
  - Period: the first quarter ended March 31, 2026
  - Net income: $181 million
  - Result: reported results
  source text: Bread Financial delivered impressive first quarter results underscored by a return to loan growth with end-of-period loans up 2% year-over-year, alongside increasing growth in credit sales and improved credit metrics. Net income was $181 million, with revenue improvement of 5%, and tangible book value per common share grew by 26% year-over-year.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1101215/000110121526000036/0001101215-26-000036-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.