{"schema_version":"secwatch.filing_event.v1","accession":"0001104659-22-119125","form_type":"8-K","ticker":"LVLU","cik":"0001780201","company_name":"Lulu's Fashion Lounge Holdings, Inc.","filed_at":"2022-11-15T23:59:59+00:00","discovered_at":"2026-05-14T18:03:52.087708+00:00","generated_at":"2026-06-21T18:46:44.856330+00:00","sec_items":["2.02","5.02","7.01","9.01"],"event_type":"earnings","sentiment":"negative","materiality_score":0.75,"calibrated_materiality_score":0.75,"confidence":"high","headline":"Lulus Q3 net income falls 76% YoY to $0.9M; CEO succession set for March 2023","bullets":["Net revenue $105.3M, down 1% YoY; net income $0.9M, down 75.9% YoY; Adjusted EBITDA $5.4M, down 54.9% YoY.","Gross margin contracted 560 bps to 42.1%; AOV up 6.4% to $133; active customers up 29.2% to 3.2M.","Full-year 2022 guidance lowered due to macroeconomic headwinds and promotional activity.","Crystal Landsem (current Co-President/CFO) appointed CEO effective March 6, 2023; David McCreight becomes Executive Chairman.","Mark Vos becomes President & CIO; new CFO search expected to conclude in early 2023."],"urls":{"canonical":"https://secwatch.observer/filing/0001104659-22-119125","json":"https://secwatch.observer/filing/0001104659-22-119125.json","markdown":"https://secwatch.observer/filing/0001104659-22-119125.md","text":"https://secwatch.observer/filing/0001104659-22-119125.txt","edgar_index":"https://www.sec.gov/Archives/edgar/data/1780201/000110465922119125/0001104659-22-119125-index.htm","edgar_primary_document":"https://www.sec.gov/Archives/edgar/data/1780201/000110465922119125/tm2230422d2_8k.htm"},"model":{"generated_by":"deepseek-v4-flash:cloud@v2","generated_at":"2026-06-21T18:46:44.856330+00:00"},"review":{"review_status":"machine_generated","human_reviewed":false,"corrected":false,"correction_note":null,"correction_timestamp":null,"superseded_by":null,"related_filings":[]},"source_grounded_claims":[{"claim_id":"27af359a0b92d9d90d4a4392306b9e8836f98aa4","claim":"Lulu's Fashion Lounge Holdings, Inc. updated its full year 2022 guidance (lowered).","evidence_excerpt":"However, in the near-term we believe it’s prudent to reduce our 2022 guidance range for the year given the macro uncertainties.","evidence_source":"SEC 8-K Item 2.02","evidence_url":"https://www.sec.gov/Archives/edgar/data/1780201/000110465922119125/0001104659-22-119125-index.htm","confidence":0.95,"family_label":"Earnings Releases","details":[{"label":"Period","value":"full year 2022"},{"label":"Guidance","value":"lowered"},{"label":"Result","value":"guidance update"}],"fact_type":"earnings_release"},{"claim_id":"94da6521f87ce652c0771e7b85f1a6fb14792687","claim":"Lulu's Fashion Lounge Holdings, Inc. reported third quarter ended October 2, 2022 results: revenue $105.3 million, net income $0.9 million.","evidence_excerpt":"However, in the near-term we believe it’s prudent to reduce our 2022 guidance range for the year given the macro uncertainties.” Third Quarter 2022 Highlights: · Net revenue of $105.3 million, a 1.0% decrease compared to the same period last year, driven by a 1% decrease in Total Orders Placed with higher return rates offset by higher Average Order Value (“AOV”),","evidence_source":"SEC 8-K Item 2.02","evidence_url":"https://www.sec.gov/Archives/edgar/data/1780201/000110465922119125/0001104659-22-119125-index.htm","confidence":0.95,"family_label":"Earnings Releases","details":[{"label":"Period","value":"third quarter ended October 2, 2022"},{"label":"Revenue","value":"$105.3 million"},{"label":"Net income","value":"$0.9 million"},{"label":"Result","value":"reported results"}],"fact_type":"earnings_release"},{"claim_id":"0021e70e04","claim":"Crystal Landsem was appointed as Chief Executive Officer at Lulu's Fashion Lounge Holdings, Inc..","evidence_excerpt":"the Board approved the appointment of Crystal Landsem, currently Co-President and Chief Financial Officer, as Chief Executive Officer as of the Effective Date.","evidence_source":"SEC 8-K Item 5.02","evidence_url":"https://www.sec.gov/Archives/edgar/data/1780201/000110465922119125/0001104659-22-119125-index.htm","confidence":0.95,"family_label":"Executive change","details":[{"label":"Action","value":"appointed"},{"label":"Role","value":"Chief Executive Officer"}],"fact_type":"executive_change"},{"claim_id":"8878b01c37","claim":"Mark Vos changed role as President and Chief Information Officer at Lulu's Fashion Lounge Holdings, Inc..","evidence_excerpt":"The Board also approved a change in the title of Mark Vos, currently Co-President and Chief Information Officer, to President and Chief Information Officer","evidence_source":"SEC 8-K Item 5.02","evidence_url":"https://www.sec.gov/Archives/edgar/data/1780201/000110465922119125/0001104659-22-119125-index.htm","confidence":0.95,"family_label":"Executive change","details":[{"label":"Role","value":"President and Chief Information Officer"}],"fact_type":"executive_change"},{"claim_id":"9e2095912f","claim":"Evan Karp changed role as Chairman at Lulu's Fashion Lounge Holdings, Inc..","evidence_excerpt":"Mr. McCreight will succeed Evan Karp as Chairman of the Board, and Mr. Karp will continue his service as a director on the Board.","evidence_source":"SEC 8-K Item 5.02","evidence_url":"https://www.sec.gov/Archives/edgar/data/1780201/000110465922119125/0001104659-22-119125-index.htm","confidence":0.95,"family_label":"Executive change","details":[{"label":"Role","value":"Chairman"}],"fact_type":"executive_change"},{"claim_id":"babfde776e","claim":"David McCreight was appointed as Executive Chairman at Lulu's Fashion Lounge Holdings, Inc..","evidence_excerpt":"The Board approved the appointment of David McCreight, Lulus’ current Chief Executive Officer, as Executive Chairman, as of the Effective Date.","evidence_source":"SEC 8-K Item 5.02","evidence_url":"https://www.sec.gov/Archives/edgar/data/1780201/000110465922119125/0001104659-22-119125-index.htm","confidence":0.95,"family_label":"Executive 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Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer"}