---
schema_version: "secwatch.filing_event.v1"
accession: "0001104659-23-030578"
form_type: "8-K"
ticker: "LVLU"
cik: "0001780201"
company_name: "Lulu's Fashion Lounge Holdings, Inc."
filed_at: "2023-03-09T23:59:59+00:00"
generated_at: "2026-06-18T07:23:14.893599+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.5
calibrated_materiality_score: 0.5
confidence: "high"
source: SEC EDGAR
---

# Lulus appoints Crystal Landsem and Caroline Sheu to Board; finalizes CFO employment agreement

## Summary
- Board expanded from 9 to 11 directors; Landsem (also CEO) appointed as Class II, Sheu as Class III director, effective March 8, 2023.
- Sheu determined independent under Nasdaq rules; brings marketing leadership from Google, Gap, Disney.
- CFO Tiffany Smith employment agreement finalized: base salary $385,000, annual bonus target 50% of base.
- Smith receives initial RSU grant target value $385,000, vesting in three equal annual installments starting March 8, 2024.
- CFO severance includes 12 months base salary, pro-rata bonus, and COBRA reimbursement for up to 12 months.

## SEC filing metadata
- accession: 0001104659-23-030578
- form_type: 8-K
- ticker: LVLU
- cik: 0001780201
- company_name: Lulu's Fashion Lounge Holdings, Inc.
- filed_at: 2023-03-09T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.5
- calibrated_materiality_score: 0.5
- confidence: high
- sec_items: 5.02, 7.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1780201/000110465923030578/0001104659-23-030578-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1780201/000110465923030578/tm239030d1_8k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001104659-23-030578
- JSON: https://secwatch.observer/filing/0001104659-23-030578.json
- Plain text: https://secwatch.observer/filing/0001104659-23-030578.txt

## Key facts
- Executive change
  Caroline Sheu was appointed as Director at Lulu's Fashion Lounge Holdings, Inc..
  - Action: appointed
  - Role: Director
  source text: appointed Caroline Sheu as a Class III director of the Company, effective as of the Effective Date
  evidence_url: https://www.sec.gov/Archives/edgar/data/1780201/000110465923030578/0001104659-23-030578-index.htm
- Executive change
  Crystal Landsem was appointed as Director at Lulu's Fashion Lounge Holdings, Inc..
  - Action: appointed
  - Role: Director
  source text: appointed Crystal Landsem as a Class II director of the Company, effective as of March 8, 2023
  evidence_url: https://www.sec.gov/Archives/edgar/data/1780201/000110465923030578/0001104659-23-030578-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.