---
schema_version: "secwatch.filing_event.v1"
accession: "0001104659-24-036225"
form_type: "8-K"
ticker: "XELB"
cik: "0001083220"
company_name: "XCel Brands, Inc."
filed_at: "2024-03-19T23:59:59+00:00"
generated_at: "2026-06-04T12:52:13.984397+00:00"
event_type: "other_material"
sentiment: "neutral"
materiality_score: 0.7
calibrated_materiality_score: 0.7
confidence: "high"
source: SEC EDGAR
---

# Xcel Brands raises $2.1M in public offering and $288K insider private placement at $0.65/$0.98 per share

## Summary
- Firm commitment offering of 3,284,421 shares at $0.65/share, gross proceeds $2,134,874.
- Net proceeds expected ~$1,750,000; used for working capital and general corporate purposes.
- CEO Robert D'Loren, Director DiSanto, EVP Burroughs buy 294,642 shares at $0.98/share in private placement.
- Craig-Hallum receives warrants to purchase 178,953 shares at $0.8125, exercisable after 180 days for 4.5 years.
- Lock-up agreements for directors/executives for 60 days from March 19, 2024.

## SEC filing metadata
- accession: 0001104659-24-036225
- form_type: 8-K
- ticker: XELB
- cik: 0001083220
- company_name: XCel Brands, Inc.
- filed_at: 2024-03-19T23:59:59+00:00
- event_type: other_material
- sentiment: neutral
- materiality_score: 0.7
- calibrated_materiality_score: 0.7
- confidence: high
- sec_items: 1.01, 3.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1083220/000110465924036225/0001104659-24-036225-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1083220/000110465924036225/tm249267d1_8k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001104659-24-036225
- JSON: https://secwatch.observer/filing/0001104659-24-036225.json
- Plain text: https://secwatch.observer/filing/0001104659-24-036225.txt

## Key facts
- Material Agreements
  XCel Brands, Inc. entered into Underwriting Agreement with Craig-Hallum Capital Group LLC, as representative of the underwriters valued at approximately $1,750,000 (effective 2024-03-15).
  - Action: entry
  - Agreement: underwriting
  - Counterparty: Craig-Hallum Capital Group LLC, as representative of the underwriters
  - Value: approximately $1,750,000
  - Effective: 2024-03-15
  source text: On March 15, 2024, Xcel Brands, Inc. (the “Registrant”) entered into an underwriting agreement (the “Underwriting Agreement”) with Craig-Hallum Capital Group LLC (the “Representative”), as the representative of the underwriters named therein (the “Underwriters”), relating to a firm commitment underwritten public offering (the “Offering”) of 3,284,421 shares (the “Shares”) of the Registrant’s common stock, par value $0.001 per share (“Common Stock”) at a price to the public of $0.65 per Share.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1083220/000110465924036225/0001104659-24-036225-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.