---
schema_version: "secwatch.filing_event.v1"
accession: "0001104659-24-039005"
form_type: "8-K"
ticker: "DRCT"
cik: "0001880613"
company_name: "Direct Digital Holdings, Inc."
filed_at: "2024-03-26T23:59:59+00:00"
generated_at: "2026-06-04T08:06:08.750022+00:00"
event_type: "earnings"
sentiment: "neutral"
materiality_score: 0.65
calibrated_materiality_score: 0.65
confidence: "high"
source: SEC EDGAR
---

# Direct Digital Holdings reports FY23 revenue up 76% to $157.1M, net income $2.0M; guides FY24 revenue $170-190M

## Summary
- Full-year 2023 revenue $157.1M (76% YoY increase); net income $2.0M; adjusted EBITDA $11.3M (up 11% YoY).
- Q4 average monthly impressions 400B (+201% YoY); bid requests ~1 trillion; monthly bid responses 83B (+367% YoY).
- Q4 performance below expectations due to proactive measures; FY2024 revenue guidance set at $170M-$190M.
- Sell-side revenue per advertiser up 185% in Q4 compared to same period in 2022.

## SEC filing metadata
- accession: 0001104659-24-039005
- form_type: 8-K
- ticker: DRCT
- cik: 0001880613
- company_name: Direct Digital Holdings, Inc.
- filed_at: 2024-03-26T23:59:59+00:00
- event_type: earnings
- sentiment: neutral
- materiality_score: 0.65
- calibrated_materiality_score: 0.65
- confidence: high
- sec_items: 2.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1880613/000110465924039005/0001104659-24-039005-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1880613/000110465924039005/tm249713d1_8k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001104659-24-039005
- JSON: https://secwatch.observer/filing/0001104659-24-039005.json
- Plain text: https://secwatch.observer/filing/0001104659-24-039005.txt

## Key facts
- Earnings Releases
  Direct Digital Holdings, Inc. updated its fiscal year ended December 31, 2023 guidance (raised).
  - Period: fiscal year ended December 31, 2023
  - Guidance: raised
  - Result: reported results
  source text: On March 26, 2024, Direct Digital Holdings, Inc. issued a press release announcing its financial results for the fiscal year ended December 31, 2023.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1880613/000110465924039005/0001104659-24-039005-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.