---
schema_version: "secwatch.filing_event.v1"
accession: "0001104659-25-001305"
form_type: "8-K"
ticker: "ULTA"
cik: "0001403568"
company_name: "Ulta Beauty, Inc."
filed_at: "2025-01-06T23:59:59+00:00"
generated_at: "2026-05-28T10:05:14.815196+00:00"
event_type: "leadership"
sentiment: "positive"
materiality_score: 0.7
calibrated_materiality_score: 0.7
confidence: "high"
source: SEC EDGAR
---

# Ulta Beauty CEO Kimbell retires; Steelman named CEO; Q4 outlook raised

## Summary
- Dave Kimbell retires as CEO; Kecia Steelman appointed President & CEO and joins board, effective Jan 6, 2025.
- Steelman's base salary increased to $1.35M; annual cash incentive target raised to 180% of base salary.
- Company raises Q4 FY2024 outlook: comparable sales expected to increase modestly; operating margin above prior 11.6%-12.4% range.
- Kimbell will serve as advisor through June 28, 2025, continuing to receive base salary and eligible for equity vesting.

## SEC filing metadata
- accession: 0001104659-25-001305
- form_type: 8-K
- ticker: ULTA
- cik: 0001403568
- company_name: Ulta Beauty, Inc.
- filed_at: 2025-01-06T23:59:59+00:00
- event_type: leadership
- sentiment: positive
- materiality_score: 0.7
- calibrated_materiality_score: 0.7
- confidence: high
- sec_items: 5.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1403568/000110465925001305/0001104659-25-001305-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1403568/000110465925001305/tm252061d1_8k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001104659-25-001305
- JSON: https://secwatch.observer/filing/0001104659-25-001305.json
- Plain text: https://secwatch.observer/filing/0001104659-25-001305.txt

## Key facts
- Executive change
  Kecia L. Steelman changed role as President and Chief Executive Officer at Ulta Beauty, Inc..
  - Action: succeed
  - Role: President and Chief Executive Officer
  source text: Kecia L. Steelman, currently the Company’s President and Chief Operating Officer, will succeed Mr. Kimbell as President and Chief Executive Officer, effective January 6, 2025.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1403568/000110465925001305/0001104659-25-001305-index.htm
- Executive change
  David C. Kimbell departed as Director at Ulta Beauty, Inc..
  - Action: retire
  - Role: Director
  source text: On January 6, 2025, Ulta Beauty, Inc. (the “Company”) announced that David C. Kimbell, the Company’s Chief Executive Officer, will retire from his position and from the Company’s Board of Directors
  evidence_url: https://www.sec.gov/Archives/edgar/data/1403568/000110465925001305/0001104659-25-001305-index.htm
- Executive change
  Kecia L. Steelman was appointed as Director at Ulta Beauty, Inc..
  - Action: will join
  - Role: Director
  source text: At that time, Ms. Steelman will also join the Company’s Board of Directors.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1403568/000110465925001305/0001104659-25-001305-index.htm
- Executive change
  David C. Kimbell departed as Chief Executive Officer at Ulta Beauty, Inc..
  - Action: retire
  - Role: Chief Executive Officer
  source text: On January 6, 2025, Ulta Beauty, Inc. (the “Company”) announced that David C. Kimbell, the Company’s Chief Executive Officer, will retire from his position and from the Company’s Board of Directors
  evidence_url: https://www.sec.gov/Archives/edgar/data/1403568/000110465925001305/0001104659-25-001305-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.