---
schema_version: "secwatch.filing_event.v1"
accession: "0001104659-25-029865"
form_type: "8-K"
ticker: "RMAX"
cik: "0001581091"
company_name: "RE/MAX Holdings, Inc."
filed_at: "2025-03-31T23:59:59+00:00"
generated_at: "2026-05-24T01:48:27.455088+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.55
calibrated_materiality_score: 0.55
confidence: "high"
source: SEC EDGAR
---

# Motto Mortgage & wemlo CEO Ward Morrison to retire June 15, 2025; interim leader named

## Summary
- Ward Morrison, President & CEO of Motto Mortgage and wemlo, announced retirement effective June 15, 2025.
- Adam Sartin, VP Franchise Growth & Development, to lead both brands during successor search.
- Morrison will serve as part-time consultant through end of 2025 to assist transition.
- Morrison co-founded Motto Mortgage in 2016 and spent 20 years with RE/MAX brands.

## SEC filing metadata
- accession: 0001104659-25-029865
- form_type: 8-K
- ticker: RMAX
- cik: 0001581091
- company_name: RE/MAX Holdings, Inc.
- filed_at: 2025-03-31T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.55
- calibrated_materiality_score: 0.55
- confidence: high
- sec_items: 5.02, 7.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1581091/000110465925029865/0001104659-25-029865-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1581091/000110465925029865/tm2510953d1_8k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001104659-25-029865
- JSON: https://secwatch.observer/filing/0001104659-25-029865.json
- Plain text: https://secwatch.observer/filing/0001104659-25-029865.txt

## Key facts
- Executive change
  Ward Morrison departed as President and CEO of Motto Mortgage and wemlo at RE/MAX Holdings, Inc..
  - Action: retire
  - Role: President and CEO of Motto Mortgage and wemlo
  source text: On March 25, 2025, Ward Morrison, President and CEO of Motto Mortgage and wemlo, subsidiaries of RE/MAX Holdings, Inc. (the “Company”), informed the Company of his intention to retire, effective June 15, 2025.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1581091/000110465925029865/0001104659-25-029865-index.htm
- Executive change
  Adam Sartin was appointed as Vice President, Franchise Growth and Development at RE/MAX Holdings, Inc..
  - Action: lead
  - Role: Vice President, Franchise Growth and Development
  source text: Adam Sartin, Vice President, Franchise Growth and Development, will lead the Motto Mortgage and wemlo brands while the Company continues its search for the next leader of Motto Mortgage and wemlo.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1581091/000110465925029865/0001104659-25-029865-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.