---
schema_version: "secwatch.filing_event.v1"
accession: "0001104659-25-078160"
form_type: "8-K"
ticker: "ULTA"
cik: "0001403568"
company_name: "Ulta Beauty, Inc."
filed_at: "2025-08-14T23:59:59+00:00"
generated_at: "2026-05-17T13:00:40.551263+00:00"
event_type: "other_material"
sentiment: "neutral"
materiality_score: 0.65
calibrated_materiality_score: 0.65
confidence: "high"
source: SEC EDGAR
---

# Ulta Beauty and Target mutually agree to not renew shop-in-shop partnership ending August 2026

## Summary
- Ulta Beauty and Target mutually agreed to not renew Ulta Beauty at Target shop-in-shop partnership; current agreement ends August 2026.
- Partnership launched in 2021; will continue in Target stores and on Target.com through Aug 2026.
- Conclusion not expected to be material to Ulta Beauty's fiscal 2025 results or long-term financial targets.
- Guests with linked Ulta Beauty Rewards and Target Circle accounts will continue earning rewards on Ulta Beauty at Target purchases until end.

## SEC filing metadata
- accession: 0001104659-25-078160
- form_type: 8-K
- ticker: ULTA
- cik: 0001403568
- company_name: Ulta Beauty, Inc.
- filed_at: 2025-08-14T23:59:59+00:00
- event_type: other_material
- sentiment: neutral
- materiality_score: 0.65
- calibrated_materiality_score: 0.65
- confidence: high
- sec_items: 8.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1403568/000110465925078160/0001104659-25-078160-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1403568/000110465925078160/tm2523455d1_8k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001104659-25-078160
- JSON: https://secwatch.observer/filing/0001104659-25-078160.json
- Plain text: https://secwatch.observer/filing/0001104659-25-078160.txt

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.