M&A
confidence high
sentiment positive
materiality 0.55
Beyond acquires Zulily IP for $4.5M, plans to relaunch site by Q2 2024
BED BATH & BEYOND, INC.
- Purchase price $4.5M in cash; includes trademarks, customer database, domain names, and goodwill.
- Acquisition excludes all of Zulily's liabilities, liens, and debts.
- New Zulily site expected fully functional by end of Q2 2024; no additional fixed expense.
- Zulily's 18M customer base complements Beyond's existing brands Overstock and Bed Bath & Beyond.