---
schema_version: "secwatch.filing_event.v1"
accession: "0001140361-21-026244"
form_type: "8-K/A"
ticker: "TLRY"
cik: "0001731348"
company_name: "Tilray Brands, Inc."
filed_at: "2021-07-30T23:59:59+00:00"
generated_at: "2026-06-30T00:28:01.045950+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.65
calibrated_materiality_score: 0.65
confidence: "high"
source: SEC EDGAR
---

# Tilray appoints Irwin Simon as CEO with $1.7M salary, $10M one-time bonus, $15M equity grants

## Summary
- Irwin Simon named CEO and Chair; annual base salary $1.7M, target bonus 200% of base, one-time $10M cash bonus, $15M equity grant.
- CFO Michael Kruteck resigns effective April 30; receives 12 months' base salary severance plus equity acceleration; Carl Merton appointed CFO.
- COO Jon Levin resigns effective April 30; receives 12 months' base salary severance plus equity acceleration; James Meiers named Head of Canada.
- Other execs (Merton, Faltischek, Meiers) each get $2M one-time equity grant, target bonus 100% of salary.
- Non-employee directors to receive $200K initial RSU and $200K annual RSU awards.

## SEC filing metadata
- accession: 0001140361-21-026244
- form_type: 8-K/A
- ticker: TLRY
- cik: 0001731348
- company_name: Tilray Brands, Inc.
- filed_at: 2021-07-30T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.65
- calibrated_materiality_score: 0.65
- confidence: high
- sec_items: 5.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/brhc10027417_8ka.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001140361-21-026244
- JSON: https://secwatch.observer/filing/0001140361-21-026244.json
- Plain text: https://secwatch.observer/filing/0001140361-21-026244.txt

## Key facts
- Executive change
  Christine St.Clare resigned as Director at Tilray Brands, Inc..
  - Action: resigned
  - Role: Director
  source text: Each of Michael Auerbach, Rebekah Dopp, Soren Schroder and Christine St.Clare (the “ Resigning Directors ”) resigned from the Board and from all committees of the Board of which such individual was a member, effective as of the Effective Time.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  John M. Herhalt was appointed as Director at Tilray Brands, Inc..
  - Action: appointed
  - Role: Director
  source text: John M. Herhalt *(4) 63 Director
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  David F. Clanachan was appointed as Director at Tilray Brands, Inc..
  - Action: appointed
  - Role: Director
  source text: David F. Clanachan †(1) 59 Director
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  Renah Persofsky was appointed as Director at Tilray Brands, Inc..
  - Action: appointed
  - Role: Director
  source text: Renah Persofsky †(6)(7) 62 Director
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  Walter Robb was appointed as Director at Tilray Brands, Inc..
  - Action: appointed
  - Role: Director
  source text: Walter Robb *(1)(5) 66 Director
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  David Hopkinson was appointed as Director at Tilray Brands, Inc..
  - Action: appointed
  - Role: Director
  source text: David Hopkinson ±(2)(3) 49 Director
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  Jodi Butts was appointed as Director at Tilray Brands, Inc..
  - Action: appointed
  - Role: Director
  source text: Jodi Butts ±(3) 48 Director
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  Soren Schroder resigned as Director at Tilray Brands, Inc..
  - Action: resigned
  - Role: Director
  source text: Each of Michael Auerbach, Rebekah Dopp, Soren Schroder and Christine St.Clare (the “ Resigning Directors ”) resigned from the Board and from all committees of the Board of which such individual was a member, effective as of the Effective Time.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  Thomas (Tom) Looney was appointed as Director at Tilray Brands, Inc..
  - Action: appointed
  - Role: Director
  source text: Thomas (Tom) Looney ± (1)(2) 57 Director
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  Brendan Kennedy resigned as Chairperson of the Board at Tilray Brands, Inc..
  - Action: resigned
  - Role: Chairperson of the Board
  source text: Brendan Kennedy, Tilray’s former chief executive officer and chairperson of the Board, submitted an irrevocable letter of resignation and release (the “ Letter of Resignation ”) whereby Mr. Kennedy resigned from all positions held at Tilray (other than as a member of the Board)
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  Irwin D. Simon was appointed as Chairperson of the Board of Directors at Tilray Brands, Inc..
  - Action: appointed
  - Role: Chairperson of the Board of Directors
  source text: Irwin D. Simon † 62 Chairperson of the Board of Directors
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  Michael Auerbach resigned as Director at Tilray Brands, Inc..
  - Action: resigned
  - Role: Director
  source text: Each of Michael Auerbach, Rebekah Dopp, Soren Schroder and Christine St.Clare (the “ Resigning Directors ”) resigned from the Board and from all committees of the Board of which such individual was a member, effective as of the Effective Time.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  Brendan Kennedy resigned as Chief Executive Officer at Tilray Brands, Inc..
  - Action: resigned
  - Role: Chief Executive Officer
  source text: Brendan Kennedy, Tilray’s former chief executive officer and chairperson of the Board, submitted an irrevocable letter of resignation and release (the “ Letter of Resignation ”) whereby Mr. Kennedy resigned from all positions held at Tilray (other than as a member of the Board)
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  Rebekah Dopp resigned as Director at Tilray Brands, Inc..
  - Action: resigned
  - Role: Director
  source text: Each of Michael Auerbach, Rebekah Dopp, Soren Schroder and Christine St.Clare (the “ Resigning Directors ”) resigned from the Board and from all committees of the Board of which such individual was a member, effective as of the Effective Time.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm
- Executive change
  Michael Kruteck resigned as Chief Financial Officer at Tilray Brands, Inc..
  - Action: resigned
  - Role: Chief Financial Officer
  source text: Michael Kruteck notified Tilray of his intent to resign as chief financial officer of Tilray effective April 30, 2021
  evidence_url: https://www.sec.gov/Archives/edgar/data/1731348/000114036121026244/0001140361-21-026244-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.
