---
schema_version: "secwatch.filing_event.v1"
accession: "0001174947-26-000725"
form_type: "8-K"
ticker: "RGR"
cik: "0000095029"
company_name: "STURM RUGER & CO INC"
filed_at: "2026-07-29T20:07:05+00:00"
generated_at: "2026-07-29T20:08:29.517318+00:00"
event_type: "earnings"
sentiment: "positive"
materiality_score: 0.75
calibrated_materiality_score: 0.75
confidence: "high"
source: SEC EDGAR
---

# Ruger Q2 net sales up 19% to $158.1M; adjusted EPS $0.52 vs $0.41 YoY

## Summary
- Net sales $158.1M (+19% YoY); diluted EPS $0.43 vs ($1.05) loss; adjusted EPS $0.52 vs $0.41.
- Adjusted gross margin improved 4% YoY; average selling price up 10% to $384.
- Generated $17.3M cash from operations; declared $0.21/share dividend (payable Aug 28).
- New products (RXM pistol, Marlin 1894, etc.) contributed $80.9M or 29% of firearm sales YTD.
- Incurred $1.2M in expenses related to Beretta Holding agreement and CFO transition.

## SEC filing metadata
- accession: 0001174947-26-000725
- form_type: 8-K
- ticker: RGR
- cik: 0000095029
- company_name: STURM RUGER & CO INC
- filed_at: 2026-07-29T20:07:05+00:00
- event_type: earnings
- sentiment: positive
- materiality_score: 0.75
- calibrated_materiality_score: 0.75
- confidence: high
- sec_items: 2.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/95029/000117494726000725/0001174947-26-000725-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/95029/000117494726000725/form8k-36114_rgr.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001174947-26-000725
- JSON: https://secwatch.observer/filing/0001174947-26-000725.json
- Plain text: https://secwatch.observer/filing/0001174947-26-000725.txt

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.