---
schema_version: "secwatch.filing_event.v1"
accession: "0001193125-23-010252"
form_type: "8-K"
ticker: "ADV"
cik: "0001776661"
company_name: "Advantage Solutions Inc."
filed_at: "2023-01-18T23:59:59+00:00"
generated_at: "2026-06-20T14:08:29.116355+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.7
calibrated_materiality_score: 0.7
confidence: "high"
source: SEC EDGAR
---

# Advantage Solutions CEO Jill Griffin Resigns; David Peacock Appointed CEO and Christopher Baldwin Joins Board

## Summary
- Jill Griffin resigned as CEO and director effective January 16, 2023.
- David Peacock appointed CEO and director effective February 1, 2023; base salary $1.1M, signing bonus $1.3M.
- Christopher Baldwin appointed Class I director effective February 1, 2023; serves as executive chairman of BJ's Wholesale.
- Griffin eligible for severance: 24 months salary, pro-rated bonus, health coverage, and equity vesting.
- Peacock receives 8M options with exercise prices $2.50, $5.00, $10.00 vesting over 5 years.

## SEC filing metadata
- accession: 0001193125-23-010252
- form_type: 8-K
- ticker: ADV
- cik: 0001776661
- company_name: Advantage Solutions Inc.
- filed_at: 2023-01-18T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.7
- calibrated_materiality_score: 0.7
- confidence: high
- sec_items: 5.02, 7.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1776661/000119312523010252/0001193125-23-010252-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1776661/000119312523010252/d413458d8k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001193125-23-010252
- JSON: https://secwatch.observer/filing/0001193125-23-010252.json
- Plain text: https://secwatch.observer/filing/0001193125-23-010252.txt

## Key facts
- Executive change
  David Peacock was appointed as Chief Executive Officer and director at Advantage Solutions Inc..
  - Action: appointed
  - Role: Chief Executive Officer and director
  source text: On January 16, 2023, the Company approved the appointment of David Peacock to succeed Ms. Griffin as the Company’s Chief Executive Officer and as a member of the Board to fill the vacancy left by Ms. Griffin’s resignation as a Class III director, in each case, effective February 1, 2023.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1776661/000119312523010252/0001193125-23-010252-index.htm
- Executive change
  Jill Griffin resigned as Chief Executive Officer and director at Advantage Solutions Inc..
  - Action: resigned
  - Role: Chief Executive Officer and director
  source text: On January 16, 2023, Jill Griffin informed the Board of Directors (the “Board”) of Advantage Solutions Inc. (the “Company”) that she resigned as the Company’s Chief Executive Officer and as member of the Company’s board of directors (the “Board”), effective January 16, 2023.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1776661/000119312523010252/0001193125-23-010252-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.