leadership
confidence high
sentiment neutral
materiality 0.60
Kohl's Promotes Parisi to Chief Customer Officer; CMO Raymond Exits
KOHLS Corp
- Arianne Parisi promoted to SEVP, Chief Customer Officer effective Sept 1, 2026; she was Chief Digital Officer since July 2025.
- Christie Raymond's CMO role eliminated; employment ends Sept 9, 2026; she receives separation benefits per Aug 2022 agreement.
- New role unifies omnichannel customer experience: marketing, brand, loyalty, personalization, media, and digital commerce.
- Parisi reports to CEO Michael J. Bender; she has 20+ years retail experience, ex-JD Sports, Finish Line, Nordstrom, Sports Authority.
- Reorganization consolidates marketing and digital under Parisi as part of customer lifecycle focus.