{"schema_version":"secwatch.filing_event.v1","accession":"0001213900-22-023590","form_type":"8-K","ticker":"PRPL","cik":"0001643953","company_name":"Purple Innovation, Inc.","filed_at":"2022-05-03T23:59:59+00:00","discovered_at":"2026-05-14T18:04:01.604212+00:00","generated_at":"2026-06-26T01:31:11.350248+00:00","sec_items":["5.02","7.01","9.01"],"event_type":"leadership","sentiment":"neutral","materiality_score":0.45,"calibrated_materiality_score":0.45,"confidence":"high","headline":"Purple Innovation appoints Eric Haynor as COO effective June 6, 2022","bullets":["Haynor, previously SVP Global Industrial Supply Chain at Ecolab, will oversee all operations.","Annual base salary of $475,000 with eligibility for cash bonus up to 50% of base.","One-time inducement equity grant of $500,000 (65% PSUs, 35% RSUs) with performance-based vesting.","Receives $4,000 monthly commuting benefit for first four months plus relocation costs to Utah."],"urls":{"canonical":"https://secwatch.observer/filing/0001213900-22-023590","json":"https://secwatch.observer/filing/0001213900-22-023590.json","markdown":"https://secwatch.observer/filing/0001213900-22-023590.md","text":"https://secwatch.observer/filing/0001213900-22-023590.txt","edgar_index":"https://www.sec.gov/Archives/edgar/data/1643953/000121390022023590/0001213900-22-023590-index.htm","edgar_primary_document":"https://www.sec.gov/Archives/edgar/data/1643953/000121390022023590/ea159235-8k_purple.htm"},"model":{"generated_by":"deepseek-v4-flash:cloud@v2","generated_at":"2026-06-26T01:31:11.350248+00:00"},"review":{"review_status":"machine_generated","human_reviewed":false,"corrected":false,"correction_note":null,"correction_timestamp":null,"superseded_by":null,"related_filings":[]},"source_grounded_claims":[{"claim_id":"f471047039","claim":"Eric Haynor was appointed as chief operating officer at Purple Innovation, Inc..","evidence_excerpt":"On April 29, 2022, Eric Haynor signed an offer letter to become the chief operating officer of the Company, effective June 6, 2022.","evidence_source":"SEC 8-K Item 5.02","evidence_url":"https://www.sec.gov/Archives/edgar/data/1643953/000121390022023590/0001213900-22-023590-index.htm","confidence":0.95,"family_label":"Executive change","details":[{"label":"Action","value":"appointed"},{"label":"Role","value":"chief operating officer"}],"fact_type":"executive_change"}],"license":"Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer"}