---
schema_version: "secwatch.filing_event.v1"
accession: "0001213900-23-003920"
form_type: "8-K"
ticker: "RDNW"
cik: "0001596961"
company_name: "RideNow Group, Inc."
filed_at: "2023-01-20T23:59:59+00:00"
generated_at: "2026-06-20T12:29:31.724651+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.6
calibrated_materiality_score: 0.6
confidence: "high"
source: SEC EDGAR
---

# RumbleOn promotes Blake Lawson to CFO; CFO Sahai departs, director Dixon resigns

## Summary
- Blake Lawson appointed CFO effective Jan 19, 2023; previously CFO of RideNow and American Powersports.
- Lawson receives $350k salary, 100% bonus potential, immediate RSU vesting, 20,000 RSU signing grant, annual RSU grants.
- Narinder Sahai ends CFO role Jan 17, stays as special advisor for 90 days providing financing and treasury advice.
- Denmar Dixon resigns from board effective Jan 18, 2023; no disagreement with company.

## SEC filing metadata
- accession: 0001213900-23-003920
- form_type: 8-K
- ticker: RDNW
- cik: 0001596961
- company_name: RideNow Group, Inc.
- filed_at: 2023-01-20T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.6
- calibrated_materiality_score: 0.6
- confidence: high
- sec_items: 5.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1596961/000121390023003920/0001213900-23-003920-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1596961/000121390023003920/ea171856-8k_rumbleon.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001213900-23-003920
- JSON: https://secwatch.observer/filing/0001213900-23-003920.json
- Plain text: https://secwatch.observer/filing/0001213900-23-003920.txt

## Key facts
- Executive change
  Denmar Dixon resigned as Director at RideNow Group, Inc..
  - Action: resigned
  - Role: Director
  source text: on January 18, 2023, Denmar Dixon provided the Board of Directors a letter of resignation as a director of the Company effective immediately.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1596961/000121390023003920/0001213900-23-003920-index.htm
- Executive change
  Blake Lawson was appointed as Chief Financial Officer at RideNow Group, Inc..
  - Action: appointed
  - Role: Chief Financial Officer
  source text: On January 18, 2023, RumbleOn, Inc. (the “Company” or “RumbleOn”) appointed Blake Lawson as the Company’s Chief Financial Officer, effective January 19, 2023
  evidence_url: https://www.sec.gov/Archives/edgar/data/1596961/000121390023003920/0001213900-23-003920-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.