---
schema_version: "secwatch.filing_event.v1"
accession: "0001213900-23-022807"
form_type: "8-K"
ticker: "ZBAI"
cik: "0001755058"
company_name: "ATIF Holdings Ltd"
filed_at: "2023-03-24T23:59:59+00:00"
generated_at: "2026-06-17T16:53:57.369141+00:00"
event_type: "earnings"
sentiment: "positive"
materiality_score: 0.4
calibrated_materiality_score: 0.4
confidence: "medium"
source: SEC EDGAR
---

# ATIF Q1 revenue rises to $0.8M; US business turns profitable for first time

## Summary
- Net revenue $0.8M for quarter ended Jan 31, 2023, vs net loss of $1.3M in prior-year period.
- Company achieved first-time profitability in its US business segment.
- Shift to North American market drove growth; US became primary service market.
- IPO consulting business experienced high growth, contributing to scale effects.
- CEO Jun Liu cited long-term focus and value creation for customers.

## SEC filing metadata
- accession: 0001213900-23-022807
- form_type: 8-K
- ticker: ZBAI
- cik: 0001755058
- company_name: ATIF Holdings Ltd
- filed_at: 2023-03-24T23:59:59+00:00
- event_type: earnings
- sentiment: positive
- materiality_score: 0.4
- calibrated_materiality_score: 0.4
- confidence: medium
- sec_items: 2.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1755058/000121390023022807/0001213900-23-022807-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1755058/000121390023022807/ea175688-8k_atifhold.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001213900-23-022807
- JSON: https://secwatch.observer/filing/0001213900-23-022807.json
- Plain text: https://secwatch.observer/filing/0001213900-23-022807.txt

## Key facts
- Earnings Releases
  ATIF Holdings Ltd reported financial results for the three months ended January 31, 2023.
  - Period: the three months ended January 31, 2023
  - Result: reported results
  source text: On March 21, 2023, ATIF Holdings Limited (the “Company”) issued a press release announcing the Company’s financial results for the three months ended January 31, 2023.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1755058/000121390023022807/0001213900-23-022807-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.