---
schema_version: "secwatch.filing_event.v1"
accession: "0001213900-23-059643"
form_type: "8-K"
ticker: "PSQH"
cik: "0001847064"
company_name: "PSQ Holdings, Inc."
filed_at: "2023-07-25T23:59:59+00:00"
generated_at: "2026-06-13T03:22:32.640168+00:00"
event_type: "m_and_a"
sentiment: "neutral"
materiality_score: 0.75
calibrated_materiality_score: 0.75
confidence: "high"
source: SEC EDGAR
---

# SPAC merger closes: Colombier acquires PSQ Holdings; shares trade as PSQH starting July 20

## Summary
- 18,309,147 Class A and 3,213,678 Class C shares issued; 13,827,349 public shares redeemed for ~$141M (~$10.21/share).
- Michael Seifert controls ~52.62% voting power via Class C super-voting shares; may convert to Class A.
- Earnout provision: up to 1M shares each if PSQH VWAP exceeds $12.50, $15.00, and $17.50 over 5 years.
- EveryLife, direct-to-consumer subsidiary, launched July 13, 2023; company targets anti-'woke' consumer market.

## SEC filing metadata
- accession: 0001213900-23-059643
- form_type: 8-K
- ticker: PSQH
- cik: 0001847064
- company_name: PSQ Holdings, Inc.
- filed_at: 2023-07-25T23:59:59+00:00
- event_type: m_and_a
- sentiment: neutral
- materiality_score: 0.75
- calibrated_materiality_score: 0.75
- confidence: high
- sec_items: 1.01, 2.01, 5.02, 9.01, 4.01, 3.03, 5.01, 5.03, 5.05, 5.06, 5.07, 8.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/ea182210-8k_psqholdings.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001213900-23-059643
- JSON: https://secwatch.observer/filing/0001213900-23-059643.json
- Plain text: https://secwatch.observer/filing/0001213900-23-059643.txt

## Key facts
- Governance Changes
  PSQ Holdings, Inc.: Ceased being a shell company due to business combination.
  - Change: shell status
  source text: As a result of the Business Combination, Colombier ceased being a shell company.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Governance Changes
  PSQ Holdings, Inc.: Adopted a new code of business conduct and ethics (effective 2023-07-19).
  - Change: code of ethics
  - Effective: 2023-07-19
  source text: on July 19, 2023 and effective as of such date, the Company Board adopted a new code of business conduct and ethics (the “ Code ”) applicable to the Company’s employees, officers, and directors.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Governance Changes
  PSQ Holdings, Inc.: Stockholders approved a new restated certificate of incorporation to replace the charter, effective on the Closing Date.
  - Change: charter amendment
  source text: Colombier’s stockholders also approved a new restated certificate of incorporation (“ New Charter ”) to replace the Charter (as amended following the approval of the NTA Amendment) following the consummation of the Business Combination. The terms of the New Charter are described in greater detail in the Proxy Statement/Prospectus beginning on page 176 of the Proxy Statement/Prospectus and is incorporated herein by reference. The New Charter, which became effective upon filing with the Secretary of State of the State of Delaware on the Closing Date, includes the amendments proposed by the Charter Proposal.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Governance Changes
  PSQ Holdings, Inc.: Approved and adopted Amended and Restated Bylaws.
  - Change: bylaw amendment
  source text: On the Closing Date, the Company Board approved and adopted the Amended and Restated Bylaws of the Company (the “ Bylaws ”), effective as of the Effective Time.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- M&A Transactions
  PSQ Holdings, Inc. underwent a change of control involving PSQ Holdings, Inc. for Shares of Class A Common Stock and Class C Common Stock, plus earnout shares up to 3,000,000 shares based on trading price metrics (closed 2023-07-19).
  - Action: change of control
  - Counterparty: PSQ Holdings, Inc.
  - Consideration: Shares of Class A Common Stock and Class C Common Stock, plus earnout shares up to 3,000,000 shares based on trading price metrics
  - Closing: 2023-07-19
  source text: EPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Date of report (Date of earliest event reported): July 19, 2023 PSQ Holdings, Inc. (Exact name of registrant as specified in its charter) Delaware 001-40457 86-2062844 (State or other jurisdiction of incorporation) (Commission File Number) (I.R.S.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Shareholder Votes
  PSQ Holdings, Inc. shareholders approved Proposal 5 – The Advisory Charter Proposal.
  - Proposal: say on pay
  - Outcome: passed
  source text: Proposal 5: For Against Abstain 15,228,488 898,875 2,253
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Shareholder Votes
  PSQ Holdings, Inc. shareholders approved Proposal 7 – The Advisory Charter Proposal.
  - Proposal: say on pay
  - Outcome: passed
  source text: Proposal 7: For Against Abstain 15,226,792 899,499 3,325
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Shareholder Votes
  PSQ Holdings, Inc. shareholders approved Proposal 6 – The Advisory Charter Proposal.
  - Proposal: say on pay
  - Outcome: passed
  source text: Proposal 6: For Against Abstain 15,319,040 808,733 1,843
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Shareholder Votes
  PSQ Holdings, Inc. shareholders approved The NTA Proposal.
  - Outcome: passed
  source text: Proposal 1 – The NTA Proposal Colombier’s stockholders approved Proposal 1. The votes cast were as follows: For Against Abstain 15,536,757 589,125 3,734
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Shareholder Votes
  PSQ Holdings, Inc. shareholders approved The Charter Proposal.
  - Proposal: charter amendment
  - Outcome: passed
  source text: Proposal 3 – The Charter Proposal Colombier’s stockholders approved Proposal 3. The votes cast were as follows: Class of Common Stock For Against Abstain Class A Common Stock 9,347,523 2,466,770 2,823 Class B Common Stock 4,312,500 0 0 Common Stock, voting as a single class 13,660,023 2,466,770 2,823
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Shareholder Votes
  PSQ Holdings, Inc. shareholders approved The ESPP Proposal.
  - Proposal: equity plan
  - Outcome: passed
  source text: Proposal 9 – The ESPP Proposal Colombier’s stockholders approved Proposal 9. The votes cast were as follows: For Against Abstain 15,317,211 810,335 2,070
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Shareholder Votes
  PSQ Holdings, Inc. shareholders approved Proposal 4 – The Advisory Charter Proposal.
  - Proposal: say on pay
  - Outcome: passed
  source text: Proposal 4: For Against Abstain 15,320,119 807,822 1,675
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Shareholder Votes
  PSQ Holdings, Inc. shareholders approved The Incentive Plan Proposal.
  - Proposal: equity plan
  - Outcome: passed
  source text: Proposal 8 – The Incentive Plan Proposal Colombier’s stockholders approved Proposal 8. The votes cast were as follows: For Against Abstain 13,656,966 2,469,779 2,871
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Shareholder Votes
  PSQ Holdings, Inc. shareholders approved The Business Combination Proposal.
  - Proposal: merger approval
  - Outcome: passed
  source text: Proposal 2 – The Business Combination Proposal Colombier’s stockholders approved Proposal 2. The votes cast were as follows: For Against Abstain 15,320,245 807,710 1,661
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm
- Shareholder Votes
  PSQ Holdings, Inc. shareholders approved The NYSE Proposal.
  - Outcome: passed
  source text: Proposal 10 – The NYSE Proposal Colombier’s stockholders approved Proposal 10. The votes cast were as follows: For Against Abstain 15,318,815 808,779 2,022
  evidence_url: https://www.sec.gov/Archives/edgar/data/1847064/000121390023059643/0001213900-23-059643-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.
