{"schema_version":"secwatch.filing_event.v1","accession":"0001213900-24-007006","form_type":"8-K","ticker":"PRPL","cik":"0001643953","company_name":"Purple Innovation, Inc.","filed_at":"2024-01-26T23:59:59+00:00","discovered_at":"2026-05-14T18:03:24.954728+00:00","generated_at":"2026-06-06T16:36:09.079180+00:00","sec_items":["5.02","9.01"],"event_type":"leadership","sentiment":"neutral","materiality_score":0.65,"calibrated_materiality_score":0.65,"confidence":"high","headline":"Purple Innovation amends CEO DeMartini's contract: base salary to $725k, new bonus up to $5M tied to stock price","bullets":["CEO base salary increased to $725,000 effective March 19, 2024.","CEO eligible for $850k special recognition bonus vesting 10% Aug 2024, 20% Feb 2025, 70% Aug 2025, repayable if terminated before June 30, 2026.","CEO eligible for up to $5M cash bonus based on VWAP thresholds $1.50–$7.50+ measured Mar–Jun 2026, paid quarterly after June 30, 2026.","Upon qualifying retirement, RSUs vest as if employed 12 more months; PSUs vest pro-rata based on performance.","Special recognition bonus of 15 months' salary for CFO, CPO, COO with same three-part vesting schedule as CEO's bonus."],"urls":{"canonical":"https://secwatch.observer/filing/0001213900-24-007006","json":"https://secwatch.observer/filing/0001213900-24-007006.json","markdown":"https://secwatch.observer/filing/0001213900-24-007006.md","text":"https://secwatch.observer/filing/0001213900-24-007006.txt","edgar_index":"https://www.sec.gov/Archives/edgar/data/1643953/000121390024007006/0001213900-24-007006-index.htm","edgar_primary_document":"https://www.sec.gov/Archives/edgar/data/1643953/000121390024007006/ea192270-8k_purple.htm"},"model":{"generated_by":"deepseek-v4-flash:cloud@v2","generated_at":"2026-06-06T16:36:09.079180+00:00"},"review":{"review_status":"machine_generated","human_reviewed":false,"corrected":false,"correction_note":null,"correction_timestamp":null,"superseded_by":null,"related_filings":[]},"source_grounded_claims":[],"license":"Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer"}