secwatch.observer — SEC 8-K summary
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Issuer:     SpringBig Holdings, Inc. (SBIG)
CIK:        0001801602
Form:       8-K
Filed at:   2025-08-06T23:59:59+00:00
Accession:  0001213900-25-072627
Event type: m_and_a
Sentiment:  neutral
Materiality: 0.70
Item codes: 1.01, 3.02, 5.02, 9.01
LLM model:  deepseek-v4-flash:cloud@v2

SpringBig acquires VICE CRM for 2.38M shares; CEO Christopher gets majority stake
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- Total purchase price of 2,383,126 shares of SpringBig common stock; 1,191,563 issued at closing, 1,191,563 held back for 12-month continuous service by CEO.
- At closing, Jaret Christopher received 772,133 shares, David Schachter 181,117, Luis Aristides Diaz Madrid 238,313.
- VICE CRM is an AI-enabled performance marketing platform for regulated industries (alcohol, cannabis); business to be integrated into SpringBig.
- Holdback Shares subject to indemnification claims; issuance contingent on Christopher's 12-month continued employment.

Source:
  EDGAR index:    https://www.sec.gov/Archives/edgar/data/1801602/000121390025072627/0001213900-25-072627-index.htm
  Primary doc:    https://www.sec.gov/Archives/edgar/data/1801602/000121390025072627/ea0252065-8k_spring.htm
  HTML page:      https://secwatch.observer/filing/0001213900-25-072627

License: Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer