---
schema_version: "secwatch.filing_event.v1"
accession: "0001213900-25-107157"
form_type: "8-K"
ticker: "PRPL"
cik: "0001643953"
company_name: "Purple Innovation, Inc."
filed_at: "2025-11-06T23:59:59+00:00"
generated_at: "2026-05-16T23:44:18.753805+00:00"
event_type: "regulatory"
sentiment: "negative"
materiality_score: 0.65
calibrated_materiality_score: 0.65
confidence: "high"
source: SEC EDGAR
---

# Purple Innovation receives Nasdaq bid price deficiency notice; 180 days to comply

## Summary
- Received Nasdaq notice on Nov 5, 2025 for bid price below $1.00 for 30 consecutive business days.
- Must regain compliance by May 4, 2026; closing bid price must be >= $1.00 for 10 consecutive days.
- If not compliant by May 4, may qualify for extra 180 days by transferring to Nasdaq Capital Market.
- Failure to regain compliance or transfer could lead to delisting; company considering available options.

## SEC filing metadata
- accession: 0001213900-25-107157
- form_type: 8-K
- ticker: PRPL
- cik: 0001643953
- company_name: Purple Innovation, Inc.
- filed_at: 2025-11-06T23:59:59+00:00
- event_type: regulatory
- sentiment: negative
- materiality_score: 0.65
- calibrated_materiality_score: 0.65
- confidence: high
- sec_items: 3.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1643953/000121390025107157/0001213900-25-107157-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1643953/000121390025107157/ea0264299-8k_purple.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001213900-25-107157
- JSON: https://secwatch.observer/filing/0001213900-25-107157.json
- Plain text: https://secwatch.observer/filing/0001213900-25-107157.txt

## Source-grounded claims
- claim_id: d11cea7b41dcc94da746fcae5576da163ba797ce
  claim: Purple Innovation, Inc. received a nasdaq deficiency notice notice regarding minimum bid price (rules 5450(a)(1)).
  evidence_excerpt: November 5, 2025, Purple Innovation, Inc. (the “Company”) received written notice from the Listing Qualifications Department of The Nasdaq Stock Market (“Nasdaq”) that the Company is not in compliance with Nasdaq Listing Rule 5450(a)(1), as the closing bid price of the Company’s common stock has been below the required minimum of $1.00 per share for 30 consecutive business days. The notification of noncompliance has no immediate effect on the listing or trading of the Company’s Class A common stock on The Nasdaq Global Select Market. The Company has 180 calendar days, or until May 4, 2026, to
  evidence_url: https://www.sec.gov/Archives/edgar/data/1643953/000121390025107157/0001213900-25-107157-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.