---
schema_version: "secwatch.filing_event.v1"
accession: "0001213900-26-059561"
form_type: "8-K"
ticker: "UGRO"
cik: "0001706524"
company_name: "urban-gro, Inc."
filed_at: "2026-05-20T20:30:29+00:00"
generated_at: "2026-05-20T20:50:59.405409+00:00"
event_type: "other_material"
sentiment: "positive"
materiality_score: 0.8
calibrated_materiality_score: 0.8
confidence: "high"
source: SEC EDGAR
---

# urban-gro pivots to cricket media; Q1 revenue minimal as merger integration continues

## Summary
- Completed all-stock merger with Flash Sports & Media and IPG, now focused on T20 cricket.
- Secured commercial and media rights to Sri Lanka's Lanka Premier League (LPL).
- Regained Nasdaq compliance on March 9, 2026, ensuring continued listing.
- Q1 2026 revenue minimal due to transition; management expects most 2026 revenue from LPL Season 6 later in the year.
- Leadership: CEO Bradley Nattrass remains; Anil Mohan joins as IPG Founder & Chairman; Eric Sherb as CFO.

## SEC filing metadata
- accession: 0001213900-26-059561
- form_type: 8-K
- ticker: UGRO
- cik: 0001706524
- company_name: urban-gro, Inc.
- filed_at: 2026-05-20T20:30:29+00:00
- event_type: other_material
- sentiment: positive
- materiality_score: 0.8
- calibrated_materiality_score: 0.8
- confidence: high
- sec_items: 8.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1706524/000121390026059561/0001213900-26-059561-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1706524/000121390026059561/ea0291747-8k_urban.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001213900-26-059561
- JSON: https://secwatch.observer/filing/0001213900-26-059561.json
- Plain text: https://secwatch.observer/filing/0001213900-26-059561.txt

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.