{"schema_version":"secwatch.filing_event.v1","accession":"0001213900-26-078509","form_type":"8-K","ticker":"PRPL","cik":"0001643953","company_name":"Purple Innovation, Inc.","filed_at":"2026-07-16T12:43:07+00:00","discovered_at":"2026-07-16T12:45:00.374528+00:00","generated_at":"2026-07-16T12:45:05.464977+00:00","sec_items":["3.03","5.03","9.01"],"event_type":"other_material","sentiment":"neutral","materiality_score":0.5,"calibrated_materiality_score":0.5,"confidence":"high","headline":"Purple Innovation announces 1-for-25 reverse stock split effective July 19, 2026","bullets":["Reverse stock split at 1-for-25 ratio approved by board on July 7, filed with Delaware on July 16.","Effective 11:59 pm ET on July 19, 2026; shares begin trading split-adjusted on Nasdaq on July 20.","Post-split shares outstanding: ~4,353,026 Class A and 6,522 Class B common stock.","No fractional shares issued; rounding up to next whole number; new CUSIP 74640Y304.","All warrants, options, and other securities proportionally adjusted."],"urls":{"canonical":"https://secwatch.observer/filing/0001213900-26-078509","json":"https://secwatch.observer/filing/0001213900-26-078509.json","markdown":"https://secwatch.observer/filing/0001213900-26-078509.md","text":"https://secwatch.observer/filing/0001213900-26-078509.txt","edgar_index":"https://www.sec.gov/Archives/edgar/data/1643953/000121390026078509/0001213900-26-078509-index.htm","edgar_primary_document":"https://www.sec.gov/Archives/edgar/data/1643953/000121390026078509/ea0297724-8k_purple.htm"},"model":{"generated_by":"deepseek-v4-flash:cloud@v2","generated_at":"2026-07-16T12:45:05.464977+00:00"},"review":{"review_status":"machine_generated","human_reviewed":false,"corrected":false,"correction_note":null,"correction_timestamp":null,"superseded_by":null,"related_filings":[]},"source_grounded_claims":[],"license":"Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer"}