{"schema_version":"secwatch.filing_event.v1","accession":"0001341766-25-000022","form_type":"8-K","ticker":"CELH","cik":"0001341766","company_name":"Celsius Holdings, Inc.","filed_at":"2025-03-03T23:59:59+00:00","discovered_at":"2026-05-14T18:03:03.394279+00:00","generated_at":"2026-05-25T17:02:32.926980+00:00","sec_items":["5.02"],"event_type":"leadership","sentiment":"neutral","materiality_score":0.6,"calibrated_materiality_score":0.6,"confidence":"high","headline":"Celsius appoints Eric Hanson as President and COO effective March 24, 2025","bullets":["Eric Hanson, 53, joined from PepsiCo where he was SVP Strategic Partnerships since 2022.","Base salary of $700,000; eligible for annual bonus and long-term incentive plan.","Initial equity awards: $1.15M in RSUs/PSUs (50/50) plus $1.2M one-time RSU, all vesting over three years.","CEO John Fieldly remains CEO and Chairman; Hanson assumes his President role."],"urls":{"canonical":"https://secwatch.observer/filing/0001341766-25-000022","json":"https://secwatch.observer/filing/0001341766-25-000022.json","markdown":"https://secwatch.observer/filing/0001341766-25-000022.md","text":"https://secwatch.observer/filing/0001341766-25-000022.txt","edgar_index":"https://www.sec.gov/Archives/edgar/data/1341766/000134176625000022/0001341766-25-000022-index.htm","edgar_primary_document":"https://www.sec.gov/Archives/edgar/data/1341766/000134176625000022/celh-20250303.htm"},"model":{"generated_by":"deepseek-v4-flash:cloud@v2","generated_at":"2026-05-25T17:02:32.926980+00:00"},"review":{"review_status":"machine_generated","human_reviewed":false,"corrected":false,"correction_note":null,"correction_timestamp":null,"superseded_by":null,"related_filings":[]},"source_grounded_claims":[{"claim_id":"9618253746","claim":"John Fieldly changed role as President at Celsius Holdings, Inc..","evidence_excerpt":"Mr. Hanson will assume Mr. Fieldly’s current position as President as of March 24, 2025.","evidence_source":"SEC 8-K Item 5.02","evidence_url":"https://www.sec.gov/Archives/edgar/data/1341766/000134176625000022/0001341766-25-000022-index.htm","confidence":0.9,"family_label":"Executive change","details":[{"label":"Role","value":"President"}],"fact_type":"executive_change"},{"claim_id":"c3f5c5e8c6","claim":"Eric Hanson was appointed as President and Chief Operating Officer at Celsius Holdings, Inc..","evidence_excerpt":"appointed Mr. Eric Hanson to serve as the Company’s President and Chief Operating Officer with such appointment becoming effective on March 24, 2025.","evidence_source":"SEC 8-K Item 5.02","evidence_url":"https://www.sec.gov/Archives/edgar/data/1341766/000134176625000022/0001341766-25-000022-index.htm","confidence":0.95,"family_label":"Executive change","details":[{"label":"Action","value":"appointed"},{"label":"Role","value":"President and Chief Operating Officer"}],"fact_type":"executive_change"}],"license":"Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer"}