---
schema_version: "secwatch.filing_event.v1"
accession: "0001422930-22-000045"
form_type: "8-K"
ticker: "PUBM"
cik: "0001422930"
company_name: "PubMatic, Inc."
filed_at: "2022-09-14T23:59:59+00:00"
generated_at: "2026-06-23T09:40:56.366359+00:00"
event_type: "m_and_a"
sentiment: "positive"
materiality_score: 0.65
calibrated_materiality_score: 0.65
confidence: "high"
source: SEC EDGAR
---

# PubMatic to acquire Martin for $45M cash to boost supply path optimization tools

## Summary
- Total consideration of $45M: $26.5M at closing, $14M retention over 3 years, $4.5M holdback for 15 months.
- Martin provides media measurement and reporting platform for advertisers and agencies.
- Acquisition aims to enhance PubMatic's SPO product roadmap for buy-side customers.
- Transaction fully funded from existing cash; expected to close mid-September 2022.
- Martin CEO Tanja Mimica and team will join PubMatic to continue innovation.

## SEC filing metadata
- accession: 0001422930-22-000045
- form_type: 8-K
- ticker: PUBM
- cik: 0001422930
- company_name: PubMatic, Inc.
- filed_at: 2022-09-14T23:59:59+00:00
- event_type: m_and_a
- sentiment: positive
- materiality_score: 0.65
- calibrated_materiality_score: 0.65
- confidence: high
- sec_items: 1.01, 8.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1422930/000142293022000045/0001422930-22-000045-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1422930/000142293022000045/pubm-20220914.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001422930-22-000045
- JSON: https://secwatch.observer/filing/0001422930-22-000045.json
- Plain text: https://secwatch.observer/filing/0001422930-22-000045.txt

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.