---
schema_version: "secwatch.filing_event.v1"
accession: "0001437749-21-021120"
form_type: "8-K"
ticker: "PETS"
cik: "0001040130"
company_name: "PETMED EXPRESS INC"
filed_at: "2021-08-30T23:59:59+00:00"
generated_at: "2026-06-29T06:55:41.168460+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.65
calibrated_materiality_score: 0.65
confidence: "high"
source: SEC EDGAR
---

# PetMed Express appoints Mathew Hulett as CEO and President effective Aug 30, 2021

## Summary
- Base salary $500k/year; 3-year employment agreement with automatic renewal.
- Granted 90k RSUs vesting pro rata over 3 years.
- Granted 510k PSUs with stock price hurdles ($40-$60) over 3 years.
- Prior role: Co-President of Rosetta Stone; will work remotely from Seattle with required Florida visits.
- Severance: 12 months base salary + 18 months health benefits if terminated without cause or for good reason after change of control.

## SEC filing metadata
- accession: 0001437749-21-021120
- form_type: 8-K
- ticker: PETS
- cik: 0001040130
- company_name: PETMED EXPRESS INC
- filed_at: 2021-08-30T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.65
- calibrated_materiality_score: 0.65
- confidence: high
- sec_items: 5.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1040130/000143774921021120/0001437749-21-021120-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1040130/000143774921021120/pets20210830_8k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001437749-21-021120
- JSON: https://secwatch.observer/filing/0001437749-21-021120.json
- Plain text: https://secwatch.observer/filing/0001437749-21-021120.txt

## Key facts
- Executive change
  Mathew N. Hulett was appointed as Chief Executive Officer and President at PETMED EXPRESS INC.
  - Action: appointed
  - Role: Chief Executive Officer and President
  source text: On August 25, 2021, the Board of Directors (“Board”) of PetMed Express, Inc. (the “Company”) appointed Mathew N. Hulett, age 51, as Chief Executive Officer and President of the Company and as a Board member.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1040130/000143774921021120/0001437749-21-021120-index.htm
- Executive change
  Mathew N. Hulett was appointed as Board member at PETMED EXPRESS INC.
  - Action: appointed
  - Role: Board member
  source text: On August 25, 2021, the Board of Directors (“Board”) of PetMed Express, Inc. (the “Company”) appointed Mathew N. Hulett, age 51, as Chief Executive Officer and President of the Company and as a Board member.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1040130/000143774921021120/0001437749-21-021120-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.