---
schema_version: "secwatch.filing_event.v1"
accession: "0001472375-25-000077"
form_type: "8-K"
ticker: "AASP"
cik: "0000930245"
company_name: "Agassi Sports Entertainment Corp."
filed_at: "2025-07-15T23:59:59+00:00"
generated_at: "2026-05-18T06:35:30.221111+00:00"
event_type: "other_material"
sentiment: "positive"
materiality_score: 0.6
calibrated_materiality_score: 0.6
confidence: "high"
source: SEC EDGAR
---

# Agassi Sports partners with JOOLA for pickleball ventures under collaboration agreement

## Summary
- Collaboration agreement with Sport Squad (JOOLA) signed July 10, 2025, for joint pickleball ventures.
- Ventures may include products, live events, tournaments, wellness projects, and media content.
- Company responsible for acquiring brand/trademark and NIL rights; each venture to have separate definitive agreement.
- CEO cites accelerating path to commerciality and potential uplist to national exchange.
- Andre Agassi expands personal relationship with JOOLA through the partnership.

## SEC filing metadata
- accession: 0001472375-25-000077
- form_type: 8-K
- ticker: AASP
- cik: 0000930245
- company_name: Agassi Sports Entertainment Corp.
- filed_at: 2025-07-15T23:59:59+00:00
- event_type: other_material
- sentiment: positive
- materiality_score: 0.6
- calibrated_materiality_score: 0.6
- confidence: high
- sec_items: 1.01, 7.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/930245/000147237525000077/0001472375-25-000077-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/930245/000147237525000077/ixform8k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001472375-25-000077
- JSON: https://secwatch.observer/filing/0001472375-25-000077.json
- Plain text: https://secwatch.observer/filing/0001472375-25-000077.txt

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.