secwatch.observer — SEC 8-K summary
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Issuer:     REED'S, INC. (REED)
CIK:        0001140215
Form:       8-K
Filed at:   2023-02-06T23:59:59+00:00
Accession:  0001493152-23-003632
Event type: leadership
Sentiment:  neutral
Materiality: 0.30
Item codes: 5.02, 9.01
LLM model:  deepseek-v4-flash:cloud@v2

Reed's appoints Christopher Burleson as Chief Commercial Officer effective Feb 1, 2023
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- Christopher Burleson, age 41, appointed CCO effective Feb 1, 2023; will lead sales and supply chain initiatives.
- Burleson previously served as CCO of Kin Social Tonics and VP/GM at Fever Tree USA.
- He receives $300,000 salary, target bonus of 35% of salary, and an RSA grant of ~18,160 shares valued at $75,000.
- Burleson brings over 15 years of sales leadership; former competitor at Fever Tree expanded distribution by 100,000+ points.

Source:
  EDGAR index:    https://www.sec.gov/Archives/edgar/data/1140215/000149315223003632/0001493152-23-003632-index.htm
  Primary doc:    https://www.sec.gov/Archives/edgar/data/1140215/000149315223003632/form8-k.htm
  HTML page:      https://secwatch.observer/filing/0001493152-23-003632

License: Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer