---
schema_version: "secwatch.filing_event.v1"
accession: "0001493152-23-018308"
form_type: "8-K"
ticker: "MFON"
cik: "0001447380"
company_name: "MOBIVITY HOLDINGS CORP."
filed_at: "2023-05-19T23:59:59+00:00"
generated_at: "2026-06-14T19:39:59.098612+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.35
calibrated_materiality_score: 0.35
confidence: "high"
source: SEC EDGAR
---

# Mobivity appoints Kim Carlson, former CRO, as COO effective May 15, 2023

## Summary
- Kim Carlson appointed Chief Operating Officer effective May 15, 2023.
- Carlson joined Mobivity in September 2022 as Chief Revenue Officer.
- Previous roles include Head of Global Revenue at Aarki and CRO at Taptica.

## SEC filing metadata
- accession: 0001493152-23-018308
- form_type: 8-K
- ticker: MFON
- cik: 0001447380
- company_name: MOBIVITY HOLDINGS CORP.
- filed_at: 2023-05-19T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.35
- calibrated_materiality_score: 0.35
- confidence: high
- sec_items: 5.02
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1447380/000149315223018308/0001493152-23-018308-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1447380/000149315223018308/form8-k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001493152-23-018308
- JSON: https://secwatch.observer/filing/0001493152-23-018308.json
- Plain text: https://secwatch.observer/filing/0001493152-23-018308.txt

## Key facts
- Executive change
  Kim Carlson was appointed as Chief Operating Officer at MOBIVITY HOLDINGS CORP..
  - Action: appointed
  - Role: Chief Operating Officer
  source text: On May 15, 2023, Mobivity Holdings Corp. (the “Company”) announced that Kim Carlson was appointed Chief Operating Officer of the Company, effective May 15, 2023.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1447380/000149315223018308/0001493152-23-018308-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.