---
schema_version: "secwatch.filing_event.v1"
accession: "0001493152-23-042601"
form_type: "8-K"
ticker: "AREB"
cik: "0001648087"
company_name: "AMERICAN REBEL HOLDINGS INC"
filed_at: "2023-11-24T23:59:59+00:00"
generated_at: "2026-06-07T21:53:13.055376+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.6
calibrated_materiality_score: 0.6
confidence: "high"
source: SEC EDGAR
---

# American Rebel appoints COO Corey Lambrecht, issues 25K Series A preferred shares

## Summary
- Corey Lambrecht appointed COO effective Nov 20, 2023; receives 25,000 Series A Super Voting Convertible Preferred shares.
- Lambrecht's employment agreement: $260,000 base salary, eligibility for bonus up to 100% of salary, term through Dec 31, 2026.
- Director Doug Grau resigns from Board but remains President and Interim Principal Accounting Officer.
- Larry Sinks appointed as independent director, joins Audit, Compensation, Nominating, and M&A Committees.
- CEO Charles Ross and President Doug Grau employment agreements amended to extend through Dec 31, 2026, add allowances.

## SEC filing metadata
- accession: 0001493152-23-042601
- form_type: 8-K
- ticker: AREB
- cik: 0001648087
- company_name: AMERICAN REBEL HOLDINGS INC
- filed_at: 2023-11-24T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.6
- calibrated_materiality_score: 0.6
- confidence: high
- sec_items: 3.02, 5.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1648087/000149315223042601/0001493152-23-042601-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1648087/000149315223042601/form8-k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001493152-23-042601
- JSON: https://secwatch.observer/filing/0001493152-23-042601.json
- Plain text: https://secwatch.observer/filing/0001493152-23-042601.txt

## Key facts
- Executive change
  Doug Grau resigned as Director at AMERICAN REBEL HOLDINGS INC.
  - Action: resigned
  - Role: Director
  source text: Effective November 20, 2023, Doug Grau, a member of the Board of Directors of the Registrant, resigned.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1648087/000149315223042601/0001493152-23-042601-index.htm
- Executive change
  Corey Lambrecht was appointed as chief operating officer at AMERICAN REBEL HOLDINGS INC.
  - Action: appointed
  - Role: chief operating officer
  source text: Effective November 20, 2023, the Registrant appointed Mr. Lambrecht as its chief operating officer.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1648087/000149315223042601/0001493152-23-042601-index.htm
- Executive change
  Larry Sinks was appointed as independent director at AMERICAN REBEL HOLDINGS INC.
  - Action: appointed
  - Role: independent director
  source text: Effective November 20, 2023 with the resignation of Mr. Grau, the Board of the Registrant appointed Larry Sinks to serve as a new independent director.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1648087/000149315223042601/0001493152-23-042601-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.