secwatch.observer — SEC 8-K summary
======================================

Issuer:     Starco Brands, Inc. (STCB)
CIK:        0001539850
Form:       8-K
Filed at:   2024-01-16T23:59:59+00:00
Accession:  0001493152-24-002369
Event type: other_material
Sentiment:  positive
Materiality: 0.60
Item codes: 7.01, 9.01
LLM model:  deepseek-v4-flash:cloud@v2

Whipshots by Starco Brands hits 4M cans sold, 58K distribution points in 2023
-----------------------------------------------------------------------------

- 4M cans sold since 2022 launch; monthly average >250K cans.
- 58,000 points of distribution in 2023, up 125% YoY; now in 39 states + D.C.
- Shipments >230K cases in 2023, a 73% increase over 2022.
- New seasonal flavors (Lime, Pumpkin Spice, Peppermint) boosted core sales.
- Marketing campaigns with AMC Theatres and Patti's Good Life generated 2B+ media impressions.

Source:
  EDGAR index:    https://www.sec.gov/Archives/edgar/data/1539850/000149315224002369/0001493152-24-002369-index.htm
  Primary doc:    https://www.sec.gov/Archives/edgar/data/1539850/000149315224002369/form8-k.htm
  HTML page:      https://secwatch.observer/filing/0001493152-24-002369

License: Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer