---
schema_version: "secwatch.filing_event.v1"
accession: "0001493152-25-009635"
form_type: "8-K"
ticker: "BLNE"
cik: "0001534708"
company_name: "Beeline Holdings, Inc."
filed_at: "2025-03-10T23:59:59+00:00"
generated_at: "2026-05-25T01:22:17.255659+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.75
calibrated_materiality_score: 0.75
confidence: "high"
source: SEC EDGAR
---

# Eastside Distilling appoints new CEO, changes name to Beeline Holdings, plans 1:10 reverse split

## Summary
- Nicholas Liuzza Jr. appointed CEO and director; Geoffrey Gwin, Stephanie Kilkenny, Robert Grammen resigned.
- Shareholders approved name change to Beeline Holdings, Inc., effective March 12, 2025; Nasdaq listing approved.
- Reverse stock split of 1-for-10 effective March 12, 2025, to meet Nasdaq minimum bid price.
- ELOC maximum reduced from $35M to $10M; $230,000 raised from Series G preferred stock and warrants.
- Preferred stock conversions resulted in 60,780,152 shares outstanding; Liuzza beneficially owns 39.1%.

## SEC filing metadata
- accession: 0001493152-25-009635
- form_type: 8-K
- ticker: BLNE
- cik: 0001534708
- company_name: Beeline Holdings, Inc.
- filed_at: 2025-03-10T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.75
- calibrated_materiality_score: 0.75
- confidence: high
- sec_items: 1.01, 3.02, 5.02, 5.07, 7.01, 8.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1534708/000149315225009635/0001493152-25-009635-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1534708/000149315225009635/form8-k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001493152-25-009635
- JSON: https://secwatch.observer/filing/0001493152-25-009635.json
- Plain text: https://secwatch.observer/filing/0001493152-25-009635.txt

## Source-grounded claims
- claim_id: 26724ca012
  claim: Geoffrey Gwin resigned as Chief Executive Officer at Beeline Holdings, Inc..
  evidence_excerpt: On March 7, 2025, Geoffrey Gwin, Stephanie Kilkenny and Robert Grammen resigned as directors and Mr. Gwin resigned as Chief Executive Officer of the Company.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1534708/000149315225009635/0001493152-25-009635-index.htm
- claim_id: 7f946194fe
  claim: Stephanie Kilkenny resigned as Director at Beeline Holdings, Inc..
  evidence_excerpt: On March 7, 2025, Geoffrey Gwin, Stephanie Kilkenny and Robert Grammen resigned as directors and Mr. Gwin resigned as Chief Executive Officer of the Company.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1534708/000149315225009635/0001493152-25-009635-index.htm
- claim_id: 884d533979
  claim: Steve Romano was appointed as Director at Beeline Holdings, Inc..
  evidence_excerpt: the remaining directors appointed Nicholas Liuzza, Jr. and Steve Romano to fill two vacancies on the Board of Directors.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1534708/000149315225009635/0001493152-25-009635-index.htm
- claim_id: 978f9c92fe
  claim: Nicholas Liuzza Jr. was appointed as Director at Beeline Holdings, Inc..
  evidence_excerpt: the remaining directors appointed Nicholas Liuzza, Jr. and Steve Romano to fill two vacancies on the Board of Directors.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1534708/000149315225009635/0001493152-25-009635-index.htm
- claim_id: ba579b0a52
  claim: Robert Grammen resigned as Director at Beeline Holdings, Inc..
  evidence_excerpt: On March 7, 2025, Geoffrey Gwin, Stephanie Kilkenny and Robert Grammen resigned as directors and Mr. Gwin resigned as Chief Executive Officer of the Company.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1534708/000149315225009635/0001493152-25-009635-index.htm
- claim_id: d3b6d5938f
  claim: Geoffrey Gwin was appointed as Chief Executive Officer of Bridgetown Spirits Corp. at Beeline Holdings, Inc..
  evidence_excerpt: Mr. Gwin has been appointed the Chief Executive Officer of Bridgetown Spirits Corp., a subsidiary of the Company.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1534708/000149315225009635/0001493152-25-009635-index.htm
- claim_id: d695851bbf
  claim: Nicholas Liuzza Jr. was appointed as Chief Executive Officer at Beeline Holdings, Inc..
  evidence_excerpt: On March 7, 2025, the Board of Directors appointed Nicholas Liuzza, Jr., as the Company’s Chief Executive Officer following Geoffrey Gwin’s resignation from such position.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1534708/000149315225009635/0001493152-25-009635-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.