---
schema_version: "secwatch.filing_event.v1"
accession: "0001493152-25-010946"
form_type: "8-K"
ticker: "AREB"
cik: "0001648087"
company_name: "AMERICAN REBEL HOLDINGS INC"
filed_at: "2025-03-20T23:59:59+00:00"
generated_at: "2026-05-24T10:16:07.658757+00:00"
event_type: "other_material"
sentiment: "negative"
materiality_score: 0.85
calibrated_materiality_score: 0.85
confidence: "high"
source: SEC EDGAR
---

# American Rebel issues ~4M shares in March for debt/settlement; expands beer retail presence

## Summary
- Issued ~2.09M shares to a purchaser converting $420k of assigned notes; issued ~1.98M shares to SCC for settlement payments totaling ~$406k.
- Total shares outstanding rose to 9,223,647 as of Mar 18; ~44% dilution in two weeks from these issuances alone.
- American Rebel Light Beer placed at Balls Food Stores (Price Chopper, Hen House) in Kansas City; 'Scan to Win' promotion with safe giveaway.
- Champion Safe's 2025 Triumph Series features new tempered glass relocker, thicker steel body, and upgraded 1750°F/2hr fire rating.

## SEC filing metadata
- accession: 0001493152-25-010946
- form_type: 8-K
- ticker: AREB
- cik: 0001648087
- company_name: AMERICAN REBEL HOLDINGS INC
- filed_at: 2025-03-20T23:59:59+00:00
- event_type: other_material
- sentiment: negative
- materiality_score: 0.85
- calibrated_materiality_score: 0.85
- confidence: high
- sec_items: 3.02, 7.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1648087/000149315225010946/0001493152-25-010946-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1648087/000149315225010946/form8-k.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001493152-25-010946
- JSON: https://secwatch.observer/filing/0001493152-25-010946.json
- Plain text: https://secwatch.observer/filing/0001493152-25-010946.txt

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.