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confidence high
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materiality 0.50
NextTrip's JOURNY greenlights 8-episode wedding series 'I DO: In Destination' hosted by Ben Higgins
NextTrip, Inc.
- Eight-episode series 'I DO: In Destination' follows real couples' destination weddings at luxury resorts in Mexico and the Caribbean.
- Hosted by former Bachelor star Ben Higgins; global social casting campaign using #IDOINDESTINATION.
- JOURNY's projected 2026 audience reaches ~250M viewers across FAST and VOD platforms including Samsung, LG, Roku.
- Series is designed to drive travel bookings via NextTrip's TA Pipeline group travel platform for wedding parties and advisors.