---
schema_version: "secwatch.filing_event.v1"
accession: "0001495320-22-000039"
form_type: "8-K"
ticker: "VRA"
cik: "0001495320"
company_name: "Vera Bradley, Inc."
filed_at: "2022-09-20T23:59:59+00:00"
generated_at: "2026-06-23T08:30:05.814492+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.6
calibrated_materiality_score: 0.6
confidence: "high"
source: SEC EDGAR
---

# Vera Bradley names Jacqueline Ardrey as CEO, replacing retiring Robert Wallstrom

## Summary
- Jacqueline Ardrey becomes President and CEO effective Nov 1, 2022; retiring CEO Robert Wallstrom will advise through Dec 2022.
- Ardrey receives $850k base salary, target bonus 100% (max 200%), sign-on cash bonus of $860k, and $500k in RSUs.
- She also joins the Board of Directors on Nov 1, 2022; Wallstrom resigns from board same date.
- Ardrey previously served as President of Grandin Road (Qurate Retail Group) and has 25+ years in multi-channel retail.

## SEC filing metadata
- accession: 0001495320-22-000039
- form_type: 8-K
- ticker: VRA
- cik: 0001495320
- company_name: Vera Bradley, Inc.
- filed_at: 2022-09-20T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.6
- calibrated_materiality_score: 0.6
- confidence: high
- sec_items: 5.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1495320/000149532022000039/0001495320-22-000039-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1495320/000149532022000039/vra-20220920.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001495320-22-000039
- JSON: https://secwatch.observer/filing/0001495320-22-000039.json
- Plain text: https://secwatch.observer/filing/0001495320-22-000039.txt

## Key facts
- Executive change
  Jacqueline Ardrey was appointed as Director at Vera Bradley, Inc..
  - Action: appointed
  - Role: Director
  source text: Ms. Ardrey will also join the Company’s Board of Directors on November 1, 2022.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1495320/000149532022000039/0001495320-22-000039-index.htm
- Executive change
  Jacqueline Ardrey was appointed as President and Chief Executive Officer at Vera Bradley, Inc..
  - Action: appointed
  - Role: President and Chief Executive Officer
  source text: Jacqueline Ardrey will join the Company as President and Chief Executive Officer (“CEO”) effective November 1, 2022, replacing retiring President and CEO Robert Wallstrom.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1495320/000149532022000039/0001495320-22-000039-index.htm
- Executive change
  Robert Wallstrom retired as President and Chief Executive Officer at Vera Bradley, Inc..
  - Action: retired
  - Role: President and Chief Executive Officer
  source text: Jacqueline Ardrey will join the Company as President and Chief Executive Officer (“CEO”) effective November 1, 2022, replacing retiring President and CEO Robert Wallstrom.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1495320/000149532022000039/0001495320-22-000039-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.