secwatch.observer — SEC 8-K summary
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Issuer:     Yext, Inc. (YEXT)
CIK:        0001614178
Form:       8-K
Filed at:   2025-02-10T23:59:59+00:00
Accession:  0001614178-25-000007
Event type: m_and_a
Sentiment:  positive
Materiality: 0.75
Item codes: 1.01, 2.02, 9.01
LLM model:  deepseek-v4-flash:cloud@v2

Yext acquires Places Scout for $20.3M cash plus $10M equity; guidance in-line or above
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- Acquired all units of Places Scout for $20.3M cash plus ~$10M incentive equity to key employees; strengthens local SEO and location intelligence.
- Places Scout provides real-time location-based insights for performance tracking and competitor analysis across search channels.
- Q4 and FY2025 guidance updated: results expected in-line or above prior ranges despite FX headwinds.
- CEO Mark Kabana joins Yext; acquisition follows recent Hearsay Systems deal to bolster digital presence platform.

Source:
  EDGAR index:    https://www.sec.gov/Archives/edgar/data/1614178/000161417825000007/0001614178-25-000007-index.htm
  Primary doc:    https://www.sec.gov/Archives/edgar/data/1614178/000161417825000007/yext-20250207.htm
  HTML page:      https://secwatch.observer/filing/0001614178-25-000007

License: Source filings: public domain (SEC EDGAR). Summaries (headline + bullets): CC-BY-4.0; attribute https://secwatch.observer