---
schema_version: "secwatch.filing_event.v1"
accession: "0001628280-23-018514"
form_type: "8-K"
ticker: "SRXH"
cik: "0001471727"
company_name: "SRx Health Solutions, Inc."
filed_at: "2023-05-17T23:59:59+00:00"
generated_at: "2026-06-14T22:18:04.265166+00:00"
event_type: "leadership"
sentiment: "neutral"
materiality_score: 0.7
calibrated_materiality_score: 0.7
confidence: "high"
source: SEC EDGAR
---

# Better Choice names Kent Cunningham as CEO; Conacher steps down as interim CEO

## Summary
- Lionel Conacher resigns as interim CEO effective May 22, 2023, remains on Board as director.
- Kent Cunningham appointed CEO effective May 22, 2023; previously a Principal at Catapult Consulting.
- Cunningham receives $350,000 base salary, annual bonus target of 50% of base (50% cash, 50% stock).
- Initial grant of 1,000,000 RSUs with three-year vesting tied to stock price thresholds ($1.00, $2.00, $2.50).
- RSUs vest 33.3% per year if stock price targets met; forfeited if time/performance conditions not satisfied.

## SEC filing metadata
- accession: 0001628280-23-018514
- form_type: 8-K
- ticker: SRXH
- cik: 0001471727
- company_name: SRx Health Solutions, Inc.
- filed_at: 2023-05-17T23:59:59+00:00
- event_type: leadership
- sentiment: neutral
- materiality_score: 0.7
- calibrated_materiality_score: 0.7
- confidence: high
- sec_items: 5.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1471727/000162828023018514/0001628280-23-018514-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1471727/000162828023018514/bttr-20230516.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001628280-23-018514
- JSON: https://secwatch.observer/filing/0001628280-23-018514.json
- Plain text: https://secwatch.observer/filing/0001628280-23-018514.txt

## Key facts
- Executive change
  Lionel F. Conacher resigned as Interim Chief Executive Officer at SRx Health Solutions, Inc..
  - Action: resigned
  - Role: Interim Chief Executive Officer
  source text: Lionel F. Conacher, age 60, will resign from his role as Interim Chief Executive Officer of the Company, effective May 22, 2023.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1471727/000162828023018514/0001628280-23-018514-index.htm
- Executive change
  Kent Cunningham was appointed as Chief Executive Officer at SRx Health Solutions, Inc..
  - Action: appointed
  - Role: Chief Executive Officer
  source text: On May 11, 2023, the Company announced that Kent Cunningham, age 52, was appointed as Chief Executive Officer of the Company, effective May 22, 2023.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1471727/000162828023018514/0001628280-23-018514-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.