---
schema_version: "secwatch.filing_event.v1"
accession: "0001628280-23-033203"
form_type: "8-K"
ticker: null
cik: "0001725134"
company_name: "Digital Media Solutions, Inc."
filed_at: "2023-09-28T23:59:59+00:00"
generated_at: "2026-06-10T07:42:43.645565+00:00"
event_type: "other_material"
sentiment: "negative"
materiality_score: 0.75
calibrated_materiality_score: 0.75
confidence: "high"
source: SEC EDGAR
---

# Digital Media Solutions delisted from NYSE for failing $15M market cap rule; moves to OTC

## Summary
- NYSE determined DMS did not maintain average global market cap of $15M over 30 consecutive trading days (Rule 802.01B).
- Class A common stock began OTC trading on Sept 26, 2023 under symbol DMSL.
- Delisting does not trigger default under senior secured credit facility; recent amendment provides flexibility.
- Company will remain an SEC reporting entity and may seek relisting in the future.

## SEC filing metadata
- accession: 0001628280-23-033203
- form_type: 8-K
- cik: 0001725134
- company_name: Digital Media Solutions, Inc.
- filed_at: 2023-09-28T23:59:59+00:00
- event_type: other_material
- sentiment: negative
- materiality_score: 0.75
- calibrated_materiality_score: 0.75
- confidence: high
- sec_items: 3.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1725134/000162828023033203/0001628280-23-033203-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1725134/000162828023033203/dms-20230925.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001628280-23-033203
- JSON: https://secwatch.observer/filing/0001628280-23-033203.json
- Plain text: https://secwatch.observer/filing/0001628280-23-033203.txt

## Key facts
- Listing & Compliance Notices
  Digital Media Solutions, Inc. received a nyse delisting notice notice regarding market value (rules 802.01B).
  - Exchange: nyse
  - Notice: delisting notice
  - Deficiency: market value
  - Rules: 802.01B
  source text: September 25, 2023, Digital Media Solutions, Inc. ("DMS" or the “Company”) announced that it will be delisted from the New York Stock Exchange (the “NYSE”). The Company’s delisting follows the NYSE’s determination under Rule 802.01B of the NYSE Listed Company Manual that the Company did not meet the NYSE’s continued listing standard that requires listed companies to maintain an average global market capitalization of at least $15 million over a period of 30 consecutive trading days. The Company’s delisting does not affect the Company’s business operations and DMS continues to be focused on its
  evidence_url: https://www.sec.gov/Archives/edgar/data/1725134/000162828023033203/0001628280-23-033203-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.