---
schema_version: "secwatch.filing_event.v1"
accession: "0001628280-24-008736"
form_type: "8-K"
ticker: null
cik: "0001078207"
company_name: "BOWFLEX INC."
filed_at: "2024-03-05T23:59:59+00:00"
generated_at: "2026-06-05T03:21:13.316064+00:00"
event_type: "other_material"
sentiment: "negative"
materiality_score: 1.0
calibrated_materiality_score: 1.0
confidence: "high"
source: SEC EDGAR
---

# BowFlex files Chapter 11, agrees to sell assets to Johnson Health Tech for $37.5M

## Summary
- Filed voluntary Chapter 11 petitions on March 4, 2024, in New Jersey bankruptcy court.
- Stalking horse asset purchase agreement with Johnson Health Tech Retail, Inc. for $37.5M cash.
- Secured $25M DIP financing ($9M revolver + $16M term loan roll-up) from SLR Credit Solutions.
- Common stockholders likely receive no recovery; sale process includes auction for higher bids.
- Company continues normal operations as debtor-in-possession during Chapter 11 proceedings.

## SEC filing metadata
- accession: 0001628280-24-008736
- form_type: 8-K
- cik: 0001078207
- company_name: BOWFLEX INC.
- filed_at: 2024-03-05T23:59:59+00:00
- event_type: other_material
- sentiment: negative
- materiality_score: 1.0
- calibrated_materiality_score: 1.0
- confidence: high
- sec_items: 1.01, 1.03, 7.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1078207/000162828024008736/0001628280-24-008736-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1078207/000162828024008736/bfx-20240304.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001628280-24-008736
- JSON: https://secwatch.observer/filing/0001628280-24-008736.json
- Plain text: https://secwatch.observer/filing/0001628280-24-008736.txt

## Key facts
- Distress & Bankruptcy
  BOWFLEX INC. entered chapter 11 in United States Bankruptcy Court for the District of New Jersey (petition 2024-03-04).
  - Proceeding: chapter 11
  - Court: United States Bankruptcy Court for the District of New Jersey
  - Petition: 2024-03-04
  source text: On March 4, 2024 (the “Petition Date”), Bowflex Inc. (the “Company” or the “Debtor”) and certain of its subsidiaries (together, the “Company Parties” or the “Debtors”) filed voluntary petitions (the “Bankruptcy Petitions”) for relief under chapter 11 of title 11 of the United States Code 11 U.S.C. §§ 101–1532 (the “Bankruptcy Code”) in the United States Bankruptcy Court for the District of New Jersey (the “Bankruptcy Court”), thereby commencing chapter 11 cases for the Company Parties (the “Chapter 11 Cases”).
  evidence_url: https://www.sec.gov/Archives/edgar/data/1078207/000162828024008736/0001628280-24-008736-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.