---
schema_version: "secwatch.filing_event.v1"
accession: "0001628280-24-038714"
form_type: "8-K"
ticker: "AAWH"
cik: "0001756390"
company_name: "Ascend Wellness Holdings, Inc."
filed_at: "2024-08-28T23:59:59+00:00"
generated_at: "2026-05-31T07:12:42.974761+00:00"
event_type: "leadership"
sentiment: "negative"
materiality_score: 0.85
calibrated_materiality_score: 0.85
confidence: "high"
source: SEC EDGAR
---

# Ascend Wellness replaces CEO and CFO; appoints Samuel Brill as CEO, Roman Nemchenko as CFO

## Summary
- John Hartmann removed as CEO effective Aug 26, 2024; Samuel Brill (formerly Lead Independent Director) appointed CEO.
- Mark Cassebaum terminated as CFO; Roman Nemchenko (formerly CAO) appointed CFO effective immediately.
- Frank Perullo appointed President; co-founder with prior roles including interim Co-CEO and EVP Corporate Affairs.
- Brill receives $550k base salary, 5M RSUs; Nemchenko receives $450k base, $175k guaranteed FY2024 bonus, 350k RSUs.
- Company cites need to address 'recent performance challenges' and realign strategy with new leadership team.

## SEC filing metadata
- accession: 0001628280-24-038714
- form_type: 8-K
- ticker: AAWH
- cik: 0001756390
- company_name: Ascend Wellness Holdings, Inc.
- filed_at: 2024-08-28T23:59:59+00:00
- event_type: leadership
- sentiment: negative
- materiality_score: 0.85
- calibrated_materiality_score: 0.85
- confidence: high
- sec_items: 5.02, 7.01, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1756390/000162828024038714/0001628280-24-038714-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1756390/000162828024038714/aawh-20240826.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001628280-24-038714
- JSON: https://secwatch.observer/filing/0001628280-24-038714.json
- Plain text: https://secwatch.observer/filing/0001628280-24-038714.txt

## Key facts
- Executive change
  Samuel Brill was removed as Lead Independent Director at Ascend Wellness Holdings, Inc..
  - Action: removed
  - Role: Lead Independent Director
  source text: the Board appointed Samuel Brill as Chief Executive Officer of the Company and removed him as Lead Independent Director of the Board
  evidence_url: https://www.sec.gov/Archives/edgar/data/1756390/000162828024038714/0001628280-24-038714-index.htm
- Executive change
  John Hartmann departed as Chief Executive Officer at Ascend Wellness Holdings, Inc..
  - Action: no longer serves
  - Role: Chief Executive Officer
  source text: John Hartmann no longer serves as Chief Executive Officer of the Company.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1756390/000162828024038714/0001628280-24-038714-index.htm
- Executive change
  Samuel Brill was appointed as Chief Executive Officer at Ascend Wellness Holdings, Inc..
  - Action: appointed
  - Role: Chief Executive Officer
  source text: the Board appointed Samuel Brill as Chief Executive Officer of the Company and removed him as Lead Independent Director of the Board, while maintaining his appointment as director of the Company, effective immediately.
  evidence_url: https://www.sec.gov/Archives/edgar/data/1756390/000162828024038714/0001628280-24-038714-index.htm

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.