Medifast rebrands OPTAVIA to Trilivy, launches metabolic health system with new products

MEDIFAST INC

New brand Trilivy replaces OPTAVIA, expanding from weight loss to metabolic health for over 90% of U.S. adults.
Trilivy Reset Fueling line with MetaVantage Technology aims to optimize metabolism and reduce waist circumference.
Clinical data: 14% reduction in visceral fat in 16 weeks and 98% lean mass retention during weight loss.
Three-phase system: Reset (reverse metabolic dysfunction), Refine, Renew to support healthspan.
Newly formulated Fuelings to debut in August 2026; coach-supported program shows up to 10x more weight loss.

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