---
schema_version: "secwatch.filing_event.v1"
accession: "0001628280-26-055251"
form_type: "8-K"
ticker: "PLBY"
cik: "0001803914"
company_name: "Playboy, Inc."
filed_at: "2026-08-10T20:18:13+00:00"
generated_at: "2026-08-10T20:19:19.977066+00:00"
event_type: "earnings"
sentiment: "positive"
materiality_score: 0.8
calibrated_materiality_score: 0.8
confidence: "high"
source: SEC EDGAR
---

# Playboy Q2 revenue up 11% to $31.2M, net income $0.2M, adj EBITDA $7.0M

## Summary
- Q2 revenue $31.2M (+11% YoY); net income $0.2M vs net loss $7.7M; adj EBITDA $7.0M (+100%, incl. $0.7M litigation).
- Honey Birdette sales +18.2% YoY, gross margin 65.1%; licensing revenue $11.2M (+2.2%), backed by >$320M unrecognized revenue.
- Agreed to repurchase 16.6M shares (≈14% outstanding) at $1.05/share, 28% discount to market; backstopped by two significant stockholders.
- Joined Russell 2000/3000 indexes; cash $37.1M; sixth consecutive quarter of positive adjusted EBITDA.

## SEC filing metadata
- accession: 0001628280-26-055251
- form_type: 8-K
- ticker: PLBY
- cik: 0001803914
- company_name: Playboy, Inc.
- filed_at: 2026-08-10T20:18:13+00:00
- event_type: earnings
- sentiment: positive
- materiality_score: 0.8
- calibrated_materiality_score: 0.8
- confidence: high
- sec_items: 2.02, 9.01
- EDGAR index: https://www.sec.gov/Archives/edgar/data/1803914/000162828026055251/0001628280-26-055251-index.htm
- EDGAR primary document: https://www.sec.gov/Archives/edgar/data/1803914/000162828026055251/ply-20260810.htm

## Machine-readable alternates
- HTML: https://secwatch.observer/filing/0001628280-26-055251
- JSON: https://secwatch.observer/filing/0001628280-26-055251.json
- Plain text: https://secwatch.observer/filing/0001628280-26-055251.txt

This AI-assisted summary is a reading aid. Review the linked SEC EDGAR filing before relying on any specific claim.